Stuff to Read While You’re Pretending to Work: 7/21/17

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There was a giant leap last night. Lisa had to go away to NYC yesterday, which meant last night was the first night in Julian’s life mommy wasn’t under the same roof.

We had a blast. We ran around the apartment with scissors, visited the asbestos factory, took shots of Nyquil. It was awesome.

Note to Lisa: Julian is still alive.

He’a actually taking his morning nap, which means I have a finite amount of time to get this post done. Lets get to it.



1. Strong Body-Strong Mind – Boston

This weekend is the last weekend to take advantage of the Early-Bird price for the Strong Body-Strong Mind Workshop. After Sunday (7/23) the price jumps up $50.


The idea is simple: there’s a corner in the industry that’s underserved….mental skills.

There are a lot of people out there who write about “mindset” and describe themselves as mindset coaches (whatever the heck that means) who, by and large, have zero academic background in that department.

SPOILER ALERT: Lisa’s a Jedi Doctor of Psychology and went to school for that shit.

I went to school to help turn people into badasses.

So, why not combine the two?

Lisa speaks to building competency and discussing how to build the skills to develop rapport with clients. I can speak to getting people bigger, stronger, and faster.

Here’s the itinerary1

To purchase you can go HERE.

2) Complete Shoulder & Hip Blueprint – Orlando

Our Vancouver shindig in April sold out, but Dean and I have recently announced a stop in Orlando, FL later this year, October 21-22nd at Spark Fitness.

I’ve never been to Orlando. There’s no way in hell I’m visiting Disney World.

You can go HERE for more details and to sign up.

HEADS UP: We’ve also added Boston into the mix later this year. Not Burlington, MA Boston or Beverly Boston. Like IN Boston… in the heart of the city Boston at AMP Fitness.

If you’re super excited and want to sign-up early you can go HERE.

3. Bros Do Science Interview

When Dean and I were in London last month Rocco Venizelos of  Bros Do Science stopped by Third Space in Canary Wharf to talk shop with the two of us.

Check it out.


Stuff To Read

44 Things I’ve Learned About Muscle, Fat Loss, and Manhood – Bryan Krahn

It disgusts me how brilliant of a writer Bryan is.

Funny. Engaging. Goes out of his way to provide an infinite amount of actionable content.

I hate him.

The Value of Admitting You’re Wrong – Mike Samuels

It’s a trait I wish more people had in this industry…admitting when they’re wrong.

Yesterday I wrote about authenticity. This post by Mike is the epitome of that.

Certified Program Design Specialist – Robert Dos Remedios

An excellent resource from a coach with over 30 years of coaching experience. It’s on sale for $100 off the regular price, but it ends this weekend.


Social Media Shenanigans



Here’s how to set up for a proper KB Swing. Top video (AKA: the pickup-n-go-and-make-my-eyes-bleed approach): a casual pick up with poor spinal position followed by a shimmying of the hips back and forth in order to get momentum going. It’s awkward. Stop it. Plus the bell dips below the knees. A kitten dies. You’re a big jerk for performing your swings this way. Bottom video (AKA: the hike-n-go-now-we’re-talking approach): bell is a few feet in front, tilt it towards you with your chest up. Hike that sonofabitch and then violently thrust your hips so that the bell is propelled in front and there’s a momentary instant where it “floats.” Return bell as close to groin as possible or without harming your future offspring. The universe is now happy.

A post shared by Tony Gentilcore (@tonygentilcore) on

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Plus, get a copy of Tony’s Pick Things Up, a quick-tip guide to everything deadlift-related. See his butt? Yeah. It’s good. You should probably listen to him if you have any hope of getting a butt that good.

I don’t share email information. Ever. Because I’m not a jerk.
  1. 8:30am:  Registration & Coffee

    9:00am: Lisa & Tony Welcome and Review of the Day

    9:20am: Lisa – Motivation, Coach and Client Characteristics

    10:00am: Mid-Morning Break

    10:15am: Lisa – Psych Skills for Trainers and Coaches, Transtheoretical Model of Change, Motivational Interviewing, Client-Centered Coaching

    12:30pm: Lunch

    1:30pm: Tony – Hands-on & Lecture Upper Extremity Assessment, Correctives, Shoulder Friendly Strength Training

    3:00pm: Lower Extremity Assessment, Correctives, Hip Hinge, Squat, Program Design

    5:00pm: Questions, Wrap-Up, CEUs, Light Saber Battle Shadow Dancing

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