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Stuff to Read While You’re Pretending to Work: 9/27/21

STUFF TO CHECK OUT FIRST 1. Inside the Coach’s Mind Workshop – Boston (w/ Dr. Lisa Lewis) I’ve long stated that the largest “gap” in knowledge for most fit pros isn’t the area of program design or the “x’s” and “o’s” of how to improve scapular upward rotation. It’s the soft skills of coaching. I.e., what’s… Read more

A Personal Trainer’s Credo

Principles? Treatise? Standards? Maybe I should have used some other fancy schmancy word instead? Whatever the case may be, if you’re a personal trainer what follows are some potent “rules” you should be following. A Personal Trainer’s Credo 1. Write Programs For the Client’s Goals (Not Yours) You may think it’s badass to be able… Read more

COACHED: Raise the Bar Conference 👈 Epic Speaking Line-Up

Announcing the COACHED: Raise the Bar Conference I’ve got some exciting news to share. Word on the street is that George Lucas (creator of Star Wars) is going to write & direct a romantic comedy as his next project in Hollywood. Just kidding. No one wants that. Can you imagine that? I think a toaster oven could… Read more

The New Way to Generate Leads as a Coach

There’s no set algorithm to gaining and building a larger audience. It’s never been easier to be seen or heard in today’s world. We have any number of avenues at our disposal (and fingers tips): podcasts, social media, blogs, YouTube, cute kitty pictures. They all work. That said, it’s never been harder to get seen… Read more

How To Make Your Programs Programs Your Clients Will Actually Follow

This article is not going to dive into the x’s and o’s of program design. For that you can peruse my Resources Page and find plenty of options to fit your fancy. Instead, today, I wanted to peel the onion (so-to-speak) and discuss the layers of program design that rarely get discussed. Copyright: wavebreakmediamicro /… Read more

Coach and Grow Rich: Building Wealth

This is the third and final installment of fitness financial expert Billy Hofacker‘s Coach and Grow Rich series on TonyGentilcore.com. However, unlike most trilogies (ahem The Matrix Reloaded & Revolutions) this doesn’t suck. Financial literacy is a topic that’s not emphasized (much less taught) to fitness professionals. What’s your plan for retirement? Do you have… Read more

Deadlifts, Dogs and Dad Jokes

I’ve had what can only be described as a tsunami of requests to appear on various podcasts in recents weeks. I don’t mind it though: 1️⃣ It’s a welcome stroke to my ego to be in demand. KNEEL BEFORE ZOD!!!! 2️⃣ How could I possibly say no to a show titled Deadlifts, Dogs, & Dad… Read more

8 Career Traps For Personal Trainers to Avoid

Today’s guest post comes courtesy of Virginia based personal trainer, Detric Smith. In case the title doesn’t give it away, there’a a bevy of sage advice below geared toward fitness professionals on common things that can (not always) derail career advancement. HINT: Not listed: Male pattern baldness and big biceps…;o)  This is a great read… Read more