Stuff to Read While You’re Pretending to Work: 8/31/18

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Apologies for the lack of writing content of late.

It’s been a hectic few weeks getting things prepared for upcoming speaking events and travel. The good news (well kinda good news: I’m gonna miss the little booger) is that my one and half year old, Julian, made the transition to full-time daycare this week.

Woo-hoo I’ll soon have my mornings back to write!


1. (Even More) Complete Shoulder & Hip Blueprint – Upcoming Locations Below

This workshop will piggyback on the material Dean Somerset and I covered in the original Complete Shoulder & Hip Blueprint.

But now.


….It’s the (Even More) Complete Shoulder & Hip Blueprint.

A bunch of wordsmiths we are.

With this iteration, though, we’ll be going a bit deeper into the coaching and programming side of things:

  • How to program around common injuries.
  • How to “connect” the appropriate exercises to the client/athlete.
  • How to squat and deadlift like a boss.

Houston, TX – is NEXT weekend (Sept 8-9th).

Ljublijana, Slovenia – Octobver 20-21st. (<— EARLY BIRD rate still in affect)

Los Angeles, CA – November 17-18th. (<— EARLY BIRD rate still in affect)

All registrants to this course (as well as future dates in Detroit, Philadelphia, Minas Tirith) will receive a free download of CSHB 1.0 so that you’re up-to-speed on the content Dean and I will be covering.

To register and for moe details go HERE.

2. RISE Fitness Business Conference – San Jose, CA

I’ve had to decline speaking at this event in the past due to prior engagements1, but I’m headed to San Jose this year baby.

And I……..pumped.

I’ve never been to the Bay area so I’m excited for that. But I’m even more excited for the THREEdays of melt your face knowledge that’ll be under one roof.

The line-up is spectacular and I’m honored to be included amongst such esteemed company – Pat Rigsby, Mark Fisher, Molly Galbraith, Kellie Hart, Craig Ballantyne, and Scott Rawcliffe, to name a few.

I’ll be speaking about shoulder assessment.

If you’re a fitness professional looking to take his or her’s career to the next level this is an event you won’t want to miss.

Full details and registration are HERE.




I’ve had my friend and colleague, @kimlloydfitness do all the photography for my website since 2009. Yesterday we had a photoshoot and she took this candid shot of Julian and I.

A post shared by Tony Gentilcore (@tonygentilcore) on


I’m a Coach, Not a Therapist – Krista Scott-Dixon

It can be intimidating if not downright terrifying when a client or athlete confides in you and shares intimate details of their personal life.

There have been times I wanted nothing more than to stick my fingers in my ears and start yelling “La la la la la la la, I can’t hear you, la la la la la” when I client started telling me about their divorce, affair, financial woes, that they actually liked Attack of the Clones.

All fitness pros need to read this article.

Like it or not, as Krista notes in the first paragraph….”you’re more therapist-like than you think.”

Forget About Squat Depth – JL Holdsworth & Geoff Girvitz

I love the intro to this article:

“Warning: This article may cause heart palpitations, ulcers, and sleepless nights. It will make anyone who’s not a competitive powerlifter question everything they thought they knew about the squat.”

How to Choose a Personal Trainer: Myth vs. Reality – Nick Tumminello

As per the usual: Nick offers some insights that not many can emulate. I always appreciate his candor and perspective.

Did what you just read make your day? Ruin it? Either way, you should share it with your friends and/or comment below.

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Plus, get a copy of Tony’s Pick Things Up, a quick-tip guide to everything deadlift-related. See his butt? Yeah. It’s good. You should probably listen to him if you have any hope of getting a butt that good.

I don’t share email information. Ever. Because I’m not a jerk.

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