Posts in "fitness business"

Credentials: What They Mean and What They Don’t

People should be proud of their credentials. I am of mine: Tony Gentilcore, CSCS, FMS, OPP (down with it). You earn what you earn. No one can take them from you. However, what do they really mean? Do they mean you know more than someone else or carry more expertise? Do they allow you to… Read more

Hierarchy of Fitness Industry Success

There’s a lack of resources out there informing new(ish) fitness pros what it takes to be successful in this industry. I thought I’d take some time to offer my two cents. I’m not even going to swear, that’s how professional I want this post to be.   I’d be remiss not to give credit to… Read more

Should You Discount Your Rates Or Offer Free Sessions?

The fitness industry gets the shaft sometimes. It endures godawful long hours, we work when others don’t, there’s rarely (if ever) paid vacation, and there’s almost zero barrier to entry which allows a bunch of numbskulls to mess things up for everyone else.   I can’t think of any other industry or profession where, more… Read more

Me Spitballing Some Sage Advice to Fitness Professionals

I have a few things I’d like to get off my chest, fitness professional.   1) The Picture Above is Misleading. I don’t consider myself an “expert” in anything. If my name happened to be Gray Cook, Stuart McGill, Shirley Sahrmann, Mike Boyle, Dan John, Sue Falsone, or Yoda then maybe I’d have some room… Read more

3 Steps to Fail-Proof Your Gym

A few weeks ago I received a text from my good friend (and former business partner) Pete Dupuis. He and I are both obsessed with Jason Bourne, so the first part of the message contained some sort of arbitrary reference to David Webb. We’re cool like that. The second part, though, asked if I’d interested… Read more

What I Learned Listening to Unicorns About the Business of Fitness

Unicorns are real.   I hung out with two of them this past weekend. Except, these weren’t unicorns in the fantastical sense, you know, with horns sticking out of their foreheads and the proclivity to shoot rainbows out of their ass. In fact, these unicorns didn’t even have four legs. Or a tail. No, these… Read more

You’re a Coach, You’re Busy, Lets Adapt

There’s a thick common thread that weaves throughout the fitness industry, for coaches in particular. Copyright: venezolana74 / 123RF Stock Photo This common thread is made of stress and loops its way through our daily schedules. It pulls on our time blocks and puts us in a crunch. We’re giving all of our time, and… Read more

The 5 Most Important Things I Learned From My Internship

Today’s guest post comes courtesy of former CSP intern (and now staff member in the Jupiter, FL location), Ashley Crosby. I really liked this, as it served as a stark reminder that internships can provide more than just monetary value Particular to fitness industry internships it’s also a reminder that the “true” value is in… Read more