Posts in "fitness business"

6 Reasons to Consider the Semi-Private Training Model

I started my career as a personal trainer back in 2002. To give a little perspective on how long ago that was: Joe Millionaire was one of the top-rated television shows that year. The standard reaction to anyone requesting almond milk was one of two things: 1) a cold, blank stare into the abyss or… Read more

A Cliff Notes Albeit Honest Guide to Successful Presenting in the Fitness Industry

I’m a little over a week removed from two workshops I did in Vancouver & Victoria, British Columbia. That’s in Canada for the geographically challenged. One was a four-hour shindig on shoulder assessment at the downtown Equinox in  Vancouver for a team of their trainers. The second event took place in Victoria, on Vancouver Island… Read more

The Importance of Client Retention

In today’s day and age being a personal trainer runs somewhere in the spectrum of one of the most rewarding careers out there and a dumpster fire. The latter comes into play often, especially when you work in a large commercial gym where you’re one of dozens of trainers vying for everyone’s attention (and wallets)…. Read more

Online Coaching Is NOT Easier

There’s a common theme I’ve seen gaining traction amongst fitness professionals of late – mostly from the young bucks out there, but from some experienced trainers too – stating something to the effect of “online or distance coaching is easy.” Easy? Easy. Pffffffft, riiiiiiggggghhhhtttt. Beating an eight year old in a game of H.O.R.S.E is… Read more

0 to 50 Clients: Four Lessons I Learned

Today’s guest post comes courtesy of Syracuse, NY based coach and personal trainer, Ricky Kompf. He covers a topic I believe every up and coming fitness professional can commiserate with, but more importantly learn from: How to get more clients. Enjoy.   0 to 50 Clients: Four Lessons I Learned Even though I have been… Read more

3 Tips For Personal Trainer Personal Development

Today’s guest post comes courtesy of good friend and Jedi strength coach, Todd Bumgardner. Many don’t know this, but Todd was one of the people who encouraged me most when I was thinking about leaving Cressey Sports Performance and going off on my own. He’s a no-bullshitter and someone who tells it like it is…. Read more

Want More Clients? Maybe Consider the Following. Or Not. Whatever.

I don’t envy new trainers and coaches coming into the industry. Today’s market is so saturated with gimmicks, tomfoolery, and bluster, everyone vying for everyone else’s attention, a total shit-show, that it’s become increasingly more challenging to give advice. Most of what I have to say falls on deaf ears because, well, what I have… Read more

Fitness Industry Survival Tips

Surviving in the fitness industry is tough. Now, granted, this isn’t The Revenant…we don’t need to worry about wrestling grizzly bears or anything. But it is pretty cut-throat out there and the one’s who “survive,” and do well, are the ones who can separate themselves from the masses. Today’s guest post by strength coach Travis… Read more