Posts in "business"

The 4 Steps to Never Ending Growth

My good friend and colleague, Gavin McHale, is back with another excellent guest post today. He’s been on a tear of late writing some stellar content for this site. We’re all our own worst enemy, and for many, stepping outside our comfort zones and taking risks (calculated or not) in an attempt to grow our… Read more

The Real Reason None of Those Business Tactics Have Worked

I’m in Vegas baby! Alas, my take on debauchery is to stay up past my bedtime to watch a Cirque Du Soleil show and to then trek back to my hotel room to watch House Hunters on HGTV. I like to live life dangerously. I’m actually here because I was invited to put on a… Read more

The #1 Reason Your Fitness Business Isn’t Growing

Growing a fitness brand/business can be a daunting endeavor, especially in an age where everyone is vying for everyone else’s attention. This is never more apparent than online For whatever reason some professionals are unwilling to lean into the power of social media with regards to growing their business, and I get it… …it’s nothing… Read more

3 Questions To Ask Yourself Before You Open A Gym

A few weeks ago I asked for a little insight on what you, my loyal readers, would like to see me write more about. Oddly, “How adorable your cat is” didn’t make the cut. What was a popular answer, almost resoundingly so, was for me to go into a little more detail on the business… Read more

Success in the Fitness Industry: Reality vs. Expectations

Success in the Fitness Industry: Reality vs. Expectations People who know me well know how much I’m obsessed with movies. I enjoy reading about them (what’s coming out or on the horizon of coming out), debating them (what’s the better 1997 release: Boogie Nights or Good Will Hunting?), and whenever possible… …watching them. I’ll watch… Read more

Coach and Grow Rich: Building Wealth

This is the third and final installment of fitness financial expert Billy Hofacker‘s Coach and Grow Rich series on TonyGentilcore.com. However, unlike most trilogies (ahem The Matrix Reloaded & Revolutions) this doesn’t suck. Financial literacy is a topic that’s not emphasized (much less taught) to fitness professionals. What’s your plan for retirement? Do you have… Read more

8 Career Traps For Personal Trainers to Avoid

Today’s guest post comes courtesy of Virginia based personal trainer, Detric Smith. In case the title doesn’t give it away, there’a a bevy of sage advice below geared toward fitness professionals on common things that can (not always) derail career advancement. HINT: Not listed: Male pattern baldness and big biceps…;o)  This is a great read… Read more

Maintaining a Sense of Calm and Comfort: How Fitness Professionals Can Serve Their Clients Amidst the Chaos

The world has changed. I’ve joked about the impending “zombie apocalypse” for years now. And while zombies are fake and don’t exist (except they 100% do), what we’re all currently experiencing with the COVID-19 outbreak is very much real and very much scary. The entire world is being held hostage to the unknown. At least… Read more