Categoriescoaching Program Design rant

Fitness Industry Hyperbole is Exhausting

We all know hyperbole when we see it.

In general, it’s purposeful use of exaggeration as a rhetorical device or figure of speech. It’s often used in writing (and communication as a whole) to evoke strong feelings and reaction from the audience. These reactions can range from a chuckle and an “aww shucks” eye roll to someone getting punched in the throat.

Hyperbole is everywhere (politics, dating, sports, Thanksgiving dinner) – for better or for worse.

More innocuous and inane examples of hyperbole – the “aww shucks” variety – would be:

  • I’m so hungry I could eat a horse.
  • “So and so” is about as intelligent as a ham sandwich.
  • Attack of the Clones is a cinematic masterpiece.[footnote]You know, because it’s totally not.[/footnote]

As a writer I love hyperbole because it can be a useful tool to add a bit of panache and entertainment value to a blog post or article in order to maintain people’s attention for more than 27 seconds.

Where I hate it is where this particular blog post comes into play.

Copyright: iuphotos

Fitness Industry Hyperbole is Exhausting

A few weeks ago I was perusing Twitter when my feed fed me this piece of gargantuan eye wash (because, of course):

“STOP DOING BARBELL SQUATS!!! It’s a useless exercise that does way more harm than good to your body.”

This, my dear reader, is a choice example of the latter example of hyperbole mentioned above. You know, the kind that makes you want to wash your eyes with broken glass.

Now, I don’t know the person who wrote it (I’m choosing not to directly mention them here), and I have zero insights into why this person is so vehemently against barbell squats. What I do know – from checking out this person’s profile – is that they’re a Chiropractor, they seem to build a lot of their online persona around this idea that most people lack mental toughness, and that “bad posture” is the reason why most people are in pain.

Not for nothing, but…

…I’d make the case that the reason why a lot of people are in pain is because they’re chronically weak (muscularly), not because their TL junction needs adjusting every two weeks.

(Which, not ironically, can be improved, drastically – and long-term – with some properly progressed strength training.[footnote]And. to be fair, this can be done with our without barbell squats.[/footnote] If you don’t force the body to adapt to load or stress, then how can you really expect meaningful change? If the only intervention is adjusting and cracking someone’s bones to fit some “textbook perfect posture” narrative, and it’s something that needs to be repeated over and over and over again, to me, this is akin to using nothing but a band-aid to address a knife wound).

Male osteopath doing a postural evaluation

But let’s move beyond that.

The thing that rubs me the wrong way with this person’s train of thought is that it’s so egregiously self-aggrandizing. One thing that I despise in this industry – and something that makes me lose a lot of respect for someone when they do it – is thinking that THEIR WAY is the ONLY way to do something.

The easy comparison here is Mike Boyle.

I was in the room when, back in 2005, while recording Functional Strength Coach, he revealed to the strength & conditioning world that he no longer included back squats in his athletes’ programs.

I’m pretty sure this was the collective mood in the room when he said it:

via GIPHY

He wasn’t tarred and feathered by the entirety of the profession, but in the years since he’s routinely received flak for his stance.

However, I’ve always respected his take and have never taken issue with it.

Why?

Because he’s never said:

“Stop doing barbell squats with YOUR athletes.”

He’s only said:

“I’ve stopped doing a barbell squats with MY athletes.”

Moreover, he’s always followed that up with a sound rationale & explanation of why he came to that decision in the first place. And whether or not you agree with him isn’t the point:

  • They’re HIS athletes.
  • My man is still producing bonafide beasts in the weight-room and on the playing field.
  • Hard to argue with results.

Bringing things back to our friend from above.

Where I take issue is the insinuation that barbell squats – of any kind, in any situation, with any person, at any moment in time, even if they’re YOUR client and not mine – is dangerous or turning everyone into spinal compression walking balls of dysfunction.

To steal a quote from strength coach Gerry DeFilippo on that matter:

“How about this. Do exercises that fit your anatomical parameters and needs. More information, less fear mongering/cancelling of exercises.”

No diggidy, no doubt.

Categoriescoaching

Introducing: Strong Body Strong Mind App

I told you it was coming!

Our app is now available.

Our App: From Strength Coach Tony Gentilcore and Psychologist Dr. Lisa Lewis

Most of you may already know that my wife, Dr. Lisa Lewis, Psychologist (and household director of talking about feelings), has been my partner in our Strong Body, Strong Mind initiative:

…to mesh together both physical and mental strength training for optimal health and functioning.

After years of presenting together at conferences, seminars, and private workshops, we are THRILLED to release programming in an easy-to-access, affordable application.

—> Say no more, shut up and take my money <—

The inaugural program offered in the Strong Body, Strong Mind app is called “Beginner to Badass” and is specifically designed for those who are stark beginners to barbell training or just looking for some direction.

Whether you (or someone you know) is brand new to lifting weights, returning after a break, or just looking for a nuts and bolts program, Beginner to Badass can meet those needs.

What to Expect From the Program

👉 3 months (3x per week; 36 total sessions) of appropriately progressed strength training. NOTE: You will need access to barbells, dumbbells, etc in order to follow this program.

👉 Videos that demonstrate proper technique alongside voice prompts & coaching cues to help you execute every exercise like a pro.

👉 My biceps looking extra bicepy.

👉 A “Mindset Minute” that coincides with every workout session to help you build resilience and persistent habits.

What Not to Expect

❌ Novelty – Exercise variety has a time and place, but a beginner strength training program isn’t one of them. Using one of my more astute and colloquial quotes:

“The greatest gap is most people’s training isn’t lack of novelty, but rather lack of mastery.”

This is the Beginner to Badass program’s glue.

❌ Guarantees or Promises – I could sit here and regal you with grandiose claims like “I guarantee your bench press will increase 50 lbs in five weeks” or “I promise your pecs will be able to cut diamonds” following this program, but that would be disingenuous.

Because the fact is…I don’t know!

What I do know is that you will learn more about what unabashed consistency can do for progress in addition to gaining more confidence including more barbell training to your repertoire.

❌ Lumberjacks – sorry?

We hope you’re as excited as we are to get started.

Join Now

Categoriescoaching

Coming Soon: The Strong Body Strong Mind App

I’ve been woefully negligent with my writing prowess of late.

But it’s for good reason.

My wife, Dr. Lisa Lewis, and I have been busy for the past few months developing a wellness/fitness app!

Strong Body, Strong Mind

The app is called Strong Body, Strong Mind and we firmly feel it’s going to be quite different than the bulk of fitness apps out there.

How/why?

For starters, the obvious: This app will provide both structured strength training AND mental skills guidance to bolster motivation and confidence.

I’ll be taking the reigns on the training side of the app. The “Beginner to Badass” program is designed to guide those interested in starting a barbell-based strength training program but have otherwise been intimidated to do so on their own.

My goal with this app is to make strength training accessible to the masses and to demonstrate how to properly progress from a beginner to being able to beat Jason Bourne in a hallway battle royale.

Lisa will run the show on the psychological/mindset side. She’s an actual Doctor of Psychology (not an Instagram mindset coach) and has over two decades of experience.

Plus she’s a doctor who actually lifts!

Each workout will have a “Mindset Minute” to coincide with it, and will focus on anything from how to stay motivated when beginning a new exercise routine to ways to overcome speed-bumps with lack of consistency.

In short: Lisa’s there to Jedi mind-trick you into kicking ass and taking names. And maybe, if all goes to plan, get you to summon the force with the strength of your butt cheeks (that’s how it works, right?)

Jedi sword in the desert

More details will be coming in a few days when the app is officially launched. For now, I hope this serves as a bit of an Amuse Bouche of the awesomeness to come.

Keep your eyes peeled…👀

CategoriesAssessment Corrective Exercise

Why You Need to Consider How You Breathe

This post covers breathing.

(Cue the cavalcade of eye rolls)

But I PROMISE I am going to 1) be brief, and more importantly 2) showcase why it’s important and why it will help you feel better, move better, perform better, and likely turn you into a Jedi Master Spartan Sex God of Minas Tirith.[footnote]Results may vary.[/footnote]

Deal?

Lets do this.

Copyright: zsirosistvan / 123RF Stock Photo

How You Breathe Matters

To be clear: This post has nothing to do with oxygen exchange.

I’m going to assume that if you’re reading this you’ve got that part nailed down, because, you know, you’re not dead.

Rather, the main objective is to shed light on HOW you breath and how, if it’s “faulty,” it can have ramifications up and down the kinetic chain.

To keep this as succinct as possible, I want you to take a moment to take a deep breath in and to note what happens?

  • Did you notice your chest move up or out?
  • Did you notice your belly move out or maybe it didn’t move at all?
  • How about your ribs? Did you notice any movement there?
  • What about in your mid- back? Anything?
  • Eyeballs? Anything there?[footnote]I hope not, that would be weird.[/footnote]

The reason I ask is because, ideally, you want to see a 360 or 3D expansion of your ribcage when you take a breath in.

In other words you want to see a little of everything move – chest, belly, back, sides, not eyeballs.

Unfortunately, for the bulk of people out there, this isn’t the case. Many tend to be just be

“chest breathers” or just “belly breathers,” and what ends up happening is a poor Zone of Apposition.

A Zone of Appo Come Again Now?

Zone of Apposition can simply be referred to as alignment. Or, more specifically, it can be described as the act of bringing together or into proximity.

Photo Credit: Postural Restoration Institute (<– AKA smart mofo’s)

If you take a gander at the Optimal ZOA picture (middle) you’ll see a diaphragm that’s domed out as well as aligned (stacked) above the pelvic floor; the ribcage is connected to the pelvis.

Conversely, in the Sub-Optimal ZOA picture (right), the diaphragm is flattened out and the ribs are in a more flared position; they might as well be located in Mordor in relation to the pelvis.

In non-nerd speak: Shit’s all out of whack.

At this point you may be thinking to yourself, “fuck outta here Tony. Who cares? Zone of Apposition sounds more like a term accountants use than anything I need to be worried about. Squats.”

Well, after listening to my colleague, Dr. Sarah Duvall, speak on the matter, here’s why it matters.

A Loss of Zone of Apposition Means:

  • Decreased core stability, control, respiratory efficiency, and exercise tolerance under fatigue…in addition to postural ramifications.
  • Increased accessory breathing muscle activity (scalenes, traps, levator), paraspinal activity, lumbo-pelvic instability, low back pain, SI joint pain, and even headaches.

A Quickie Breathing Assessment

Sit down in a chair and place your hands so that your fingers sit underneath and go around the sides of your ribcage.

Inhale.

What happens?

If an alien explodes out of your chest, that sucks.

You should feel LATERAL (into your fingers) expansion of the ribcage with a some motion in your chest and belly too. To steal another train of thought from Sarah, you should think of your breath as the handle at the side of a bucket.

Empty bucket

As you take a breath in the handle should move out – LATERALLY – away from the bucket. This is a brilliant analogy for your ribs expanding.

Too, another overlooked aspect of the breath is what’s referred to as the High Hinge Point. This is the area that’s just underneath the bra line.

Can you (or your clients) expand air into this area.

Normal ZOA. Uncanny Jackedness.

Sub-Optimal ZOA (High Hinge Point). Still Uncanny Jackedness

Breathing into the back is an arduous and foreign task for many people, but it’s a key element to improving the ZOA.

Here’s a nice drill to help with that which I’ve used many times with my postpartum clients (as well as those attempting to resolve nagging low back or shoulder issues; encouraging the ribcage to move/expand works wonders for many people).

 

And That’s That

I suck at writing conclusions. To summarize:

1. Work on LATERAL rib motion.

2. Consider a high-hinge point in people and work to promote back-body expansion as well.

3. My wife and I bought the yellow chair on Wayfair in case anyone’s wondering…;o)

CategoriesUncategorized

The One Thing Many Lifters Fail to Understand: Easy Training Is Good Training

Forget the more esoteric nuances of things like Heart Rate Variability, the efficacy of cold baths, or whether it’s better to follow a concurrent or linear periodization training program for best results.

For superior results in the weight-room I’d make the argument that the ONE thing many lifters fail to appreciate and understand is that easy training is good training.

Copyright: priatna788

Easy Training Is Good Training

This past weekend I had the lovely experience of performing a rap battle presenting (alongside my wife) at the Raise the Bar Conference in Dallas, TX.

One of the key talking points I attempted to drive home during our talk was this idea that easy training is good training.

I love to explain it like this:

  • 10% of your workouts you’re going to feel like Mick Jagger on cocaine. I.e., The weights will just fly up and you’ll make a run at a PR (or two).
  • 10% of your workouts you’re going to feel like Mick Jagger the day after. I.e., You feel like you got run over by a Mack truck. I.e., warm-up weights feel like they’re cemented to the floor.
  • 80% of your workouts are the ones where you go in and just do the work. You show up, get your reps in, and leave.

I’d argue for most people, most of the time, they should leave the gym wanting more. This is what 80% workouts are all about.

Don’t get me wrong: there’s a time and place for workouts and/or programs that exist solely to be ass-kickers and make you hate life:

  • Smolnov
  • German Volume Training
  • Sheiko
  • Anything involving a chain saw.

The thing to consider, though, and what many fail to recognize, is that programs like the ones mentioned above are designed to be done once a year (if that) and only for a fraction of time.

A small window of hell if you will.

They’re not designed to be done week in and week out for an extended length of time.

I mean heck, if you don’t believe me, take a deep dive into many of the most popular (strength) training programs of all-time (5/3/1, Juggernaut, Cube Method, any of Travis Mash’s programs). If you dissect any of them you’ll find the bulk of the work being done in those programs is in the 75-85% of 1RM territory.

Nothing hardcore or extreme to say the least.

It’s smart training, designed to ensure people feel fresh, recovered, and ready to attack every training session without, hopefully, all the bumps and bruises along the way.

In short: Focus on those 80% workouts. The ones you do on a random Thursday. Those are where you actually make progress over time.

Coming Soon – Strong Body, Strong Mind App

(The first app to combine BOTH strength training AND Mental Skills together from myself and Dr. Lisa Lewis)

Go HERE to learn more and be the first to know when it’s available.