Posts Tagged with "female fitness"
My Wish For Female Fitness: Less Talk About Less
NOTE: This is a blog I originally wrote back in 2017, but I’m repurposing it today because: It’s really fucking good. AND 2. It matches well with the release of Psych Skills for Fitness Pros, my wife’s (Dr. Lisa Lewis), latest resource for personal trainers, strength & nutrition coaches, and physical therapists… Read more
4 Strength Goals For a Beautiful Body
I make no secret my disdain towards the mainstream media (magazines, newscasts, infomercials, pop culture, fads) and how it relays fitness information to women. Wait, what? You mean women can lift weights heavier than 3 lbs???? Most of it – mind you, not all of it – is predicated on the notion that women are… Read more
Female Fitness Marketing: Why Performance Matters
I like training women. I think it’s easier in many ways. Women listen. Women tend to be more patient. In the gym that is. Lets not get carried away here….LOL. They’re patient in that they’re less likely to add 50 lbs to the barbell when I’m not looking and performing a set with atrocious technique…. Read more
Fitness Marketing to Females: Don’t Be a Victim!
Note from TG: Today’s guest post comes courtesy of friend and strength coach Kelsey Reed. I’ve known Kelsey (and her husband Steve) for a few years now (they actually got engaged on my blog and came to Cressey Sports Performance for their honeymoon!) You can check out those shenanigans HERE (<– the actual sneaky engagement… Read more
What’s Wrong With Female Fitness?
I love fitness and I love the fitness industry. Fitness has always been a part of my life. Photo Credit: Bobby Gallant Ever since my parents (er, I mean, Santa…wink, wink) got me my first weight training set when I was 13 – you know, one of those benches with the leg extension/leg curl attachment… Read more