Posts in "business"

Hierarchy of Fitness Industry Success

There’s a lack of resources out there informing new(ish) fitness pros what it takes to be successful in this industry. I thought I’d take some time to offer my two cents. I’m not even going to swear, that’s how professional I want this post to be.   I’d be remiss not to give credit to… Read more

The Perfect Business Growth Plan: 6 Keys to Creating a Successful Personal Training Business

A common fallacy in the fitness industry is that if you don’t own a gym you don’t have to worry about “business stuff.” Another common fallacy are those who open a gym and automatically consider themselves businessmen (or women). The idea being because they open an impressive looking gym filled with all the bells and… Read more

3 Steps to Fail-Proof Your Gym

A few weeks ago I received a text from my good friend (and former business partner) Pete Dupuis. He and I are both obsessed with Jason Bourne, so the first part of the message contained some sort of arbitrary reference to David Webb. We’re cool like that. The second part, though, asked if I’d interested… Read more

Unexpected Entrepreneurial Shenanigans

“Unexpected entrepreneurial shenanigans.” Those were the three words I wrote in the blank space describing my reason for having to cancel a Skype call with a marketing group recently.   I happily picked a time to reschedule and no more than an hour later received an email from one of the gentlemen I was supposed… Read more

What I Learned Listening to Unicorns About the Business of Fitness

Unicorns are real.   I hung out with two of them this past weekend. Except, these weren’t unicorns in the fantastical sense, you know, with horns sticking out of their foreheads and the proclivity to shoot rainbows out of their ass. In fact, these unicorns didn’t even have four legs. Or a tail. No, these… Read more

Announcing CORE: Remember When I Said I Never Wanted To Own a Gym? Yeah, About That

Some of you may recall a blog I wrote a few months ago titled I’m Not a Businessman, I’m a Business, Man. Copyright: fotogestoeber / 123RF Stock Photo I spilled my heart into that post and revealed a few personal things. Namely, that after leaving Cressey Sports Performance to pursue other opportunities, I had zero… Read more

“Real” Fitness Business Talk With Pete Dupuis

This past weekend I attended The Fitness Summit in Kansas City, MO. It was my third year in a row not only attending, but speaking as well. It’s easily one of my favorite events each year. Not only for the huge honor of being invited to speak, but also for the people. It’s truly more… Read more