CategoriesMotivational

What The Princess Bride Can Teach You About Dealing With Critics

Behind deadlifting and eating carrot cake my next most favorite thing to do in the world (that’s PG-13 enough to discuss on this blog, wink wink, nudge nudge) is watching movies.

I’d say “going to the theater” or “watching film,” but I don’t want to come across as some uppity, Pruis driving, bourgeoisie snob.

I go the movies dammit.  Just like I order large drinks at Starbucks and not “Grande,” and prefer to not correct people when they refer to soccer as futbol and not, well, soccer.

For those that do do that….get over yourself will ya!

I often joke that if I weren’t a strength coach or baseball player (or professional tank driver), I’d opt to watch, review, and write about movies. I freakin loooooooove watching movies.

As many of you know, and maybe sometimes hate, I often digress about the movies I go see or make random pop cultural references to movie quotes all the time on this blog. One minute I’m discussing rotary stability and how it applies to rotational sports, and the next I’m quoting Tarantino or making my 118,306th reference to Star Wars.

HAN SHOT FIRST.  HAN SHOT FIRST!!!!!

It’s my blog, so unfortunately you have to suck it up and deal with it. But I do try really hard to stay on task and keep it strictly fitness and lifting heavy things 98.97% of the time.

This is not one of those times.  At least, not entirely.  Bear with me.

Going back to my movie obsession, as it happens I’m a member of the local independent theater house here in Brookline, The Coolidge Corner Theater, or The Coolidge for short.

It’s an amazing place, showcasing smaller, lesser known, independent movies, some of which have subtitles and stuff (okay, fair enough, I’m getting a little snobby, sorry), and as a member I’m privy to many of the special events they’ll host throughout the year.

Last night Lisa and I were able to attend a special advance screening of director Rob Reiner’s upcoming movie And So It Goes, starring Michael Douglass and Diane Keaton, and afterwards, Rob Reiner himself appeared in person for a brief Q & A.

Freakin Rob Reiner.  In person!!!  The man is a legend!  You’d be hard pressed to discuss the history of Hollywood and not mention his name at some point.  On top of being an established actor (TV show All in the Family, as well as numerous bit roles in movies like Sleepless in Seattle, Edtv and The Wolf of Wall Street), where he’s (arguably) more recognized and established is as a director.

See if you recognize any of these famous quotes from movies he’s directed.

1. “My name is Inigo Montoya.  You killed my father, prepare to die!”

2. “I’ll have what she’s having.”

3. “YOU CAN’T HANDLE THE TRUTH!!!”

4.“Leeches!!!!!”

Stumped?  Need a little help? Here you go……

1.  The Princess Bride

2.  When Harry Met Sally

Note:  Quick movie trivia.  The woman who actually says “I’ll have what she’s having” at the end of the scene is Rob Reiner’s mother, Estelle.

3.  A Few Good Men

4. Stand by Me

Like I said, the man is a legend, and none of the above take into account his other films like This is Spinal Tap, Misery, The American President, and The Bucket List.

If you’re a movie buff (or even if you’re not), chances are you’ve seen one of his films.

So needless to say, I was in full on fan-boy, geek fest mode when Mr. Reiner showed up last night to discuss his latest project as well as answer questions from the audience. Here’s a pic I took from my seat:

I was too much of a wimp to ask anything, fearing I’d pull a Chris Farley from his uproarious skit back in the day on Saturday Night Live, The Chris Farley Show.

Me:  So, uh, Mr. Reiner, you remember that scene in A Few Good Men where Tom Cruise’s character yells at Jack Nicholson’s character, “I want the truth!!!” and Jack Nicholson’s character yells back to Tom Cruise’s character, “you can’t handle the truth!!”??

Rob Reiner: Yes, yes I do.

Me:  That…..that was awesome.

However, there was one question asked from another audience member that struck a chord with me which had a lot of relevance to the fitness world.  And Mr. Reiner’s answer was the tits.

The question related to the movie and how it ended. Don’t worry I won’t spoil anything, but the audience member asked whether or not he (Mr. Reiner) would take issue with the critics (possibly) bashing it and whether or not it would bother him?

SLIGHT Spoiler Alert:  the movie ends in a predicable, borderline overly sentimental fashion, and Mr. Reiner himself was quick to note that he KNOWS that that will be what many of the critics will take issue with.

More or less he had this to say:  f*** em.

He went on to say, “I’ve had a fair share of bad reviews, as well as been fortunate enough to receive many good ones.  In the end, though, I don’t really pay much attention to what critics say because, when all is said and done, I’m doing what I love to do.

I’m doing.”

To bring his point home, he went on to share two anecdotes.

One was about a baseball player –  I don’t remember who – whom he idolized as a kid growing up.  He remarked how this particular athlete, during his rookie year, would demonstrate an extreme spectrum of emotions.  Whenever he hit a home-run he’d be super excited and jump all over the place.  Conversely, whenever he struck out, he’d toss his bat, yell, and go into tantrums.

This is not dissimilar to what Mr. Reiner had gone through with critics or what I (or anyone else who makes a part of their living writing) goes through.  You have those people who go out of their way to praise your work (and you react one way), and you have those people who are life-sucking vampire doucheholes who go out of their way to shit on your work (and as a result, you react another way, and not coincidentally they deserve a raging case of genital herpes).

The moral of the story was that it wasn’t until later in his career  when the baseball player realized that BOTH events – hitting home runs and striking out – were part of the game and that both came with territory.

The other parallel Mr. Reiner shared involved legendary Hall of Fame basketball coach, John Wooden.

Coach Wooden is widely regarded as the human equivalent of Yoda (make that 118,307 references!), and there are endless stories of him sharing sage advice. In this case, the story revolved around him telling his players that it’s okay to act one way when you win a game, as it’s okay to act the polar opposite when you lose.

The key is to make sure that once you leave the arena and you’re around friends, family, and loved ones that they won’t be able to tell the difference.

You leave happens there, there.  And you don’t take it with you.

Which is as appropriate of a segue as any to my point.

I’m often asked by interns that pass through Cressey Performance or by others I know if it ever bothers me when someone goes out of their way to be nasty or derogatory towards me with an article I write or anything else I put out there?

I’d like to think that I consistently put out good content and that it doesn’t happen often, but sure, yeah, sometimes it bothers me.  I’m human after all.

When I first started getting stuff published some remarks I’d receive would bother me a lot. It dumbfounded me how some people, without even knowing me, would say some really mean things.

I’d grab a pint of Ben&Jerry’s, put on Notting Hill and cry myself to sleep.

Of course, if I said something wrong and someone called me out or corrected me, I’d own up to it (and still do)…..but I’ve learned to tune out the ad hominem garbage that some people spew no matter what.

Likewise, I don’t expect every person to agree 100% with everything I write about, and I’ve learned to accept (and respect) other’s opinions.  Unless they’re just flat out wrong. Then I’ll push back a bit.

That said, at the end of the day, much like Mr. Reiner, I don’t care what critics or internet meanie heads have to say. And if you’re someone just starting out in the industry and exploring putting your stuff out there for the masses to see, you should feel the same way (in time).

Don’t get me wrong:  it’s one thing to have open dialogue and discourse with people with varying opinions, especially within the context of the learning process.  But if it comes down to someone simply “not liking” an article or blog post, who cares?

I take pride in what I do as a coach.  I help people on a daily basis get better and achieve things they never thought possible.  Too, I take pride in the creative process of writing. This shit is hard, and I challenge anyone to try to CONSISTENTLY put out quality content.  Many times for free.

I have the opportunity to reach and inspire thousands of people.  How cool is that?  I can’t expect to please every single one, however.

What matters most to me is that I’m a good coach to my athletes and clients, I’m a good boyfriend to my wonderful girlfriend, I’m a son, a brother, a friend, and I’m just being me.

What some random person who probably has never trained anyone in his or her life and thinks they know everything there is to know about strength and conditioning because they read SuperTraining once five years ago has to say about one of my articles doesn’t matter.

If it’s high praise, cool….thank you!   I can’t tell how much I appreciate that.

If it’s negative, derogatory, or otherwise devoid of any constructive criticism what-so-ever, that’s cool too. I guess.  I  just hope that person has a massive case of explosive diarrhea.  Just kidding. But not really.

Either way, and especially in the case of the latter, I’ll move on with my life.  I encourage others who are creative junkies to do the same.

The end.

CategoriesMotivational

Your Success Can’t Be Quantified

Note from TG: Today’s blog comes to you from Seattle based personal trainer and strength coach, Brent Holm.

Brent and I have been corresponding back and forth via email on the topic of ThunderCats the TRUE role of a fitness professional.  

Contrary to traditional thought, in the fitness industry, success isn’t dependent on how much weight your clients lose collectively, or how many testimonials you have, or how much gluten you avoid.

We both agree that one of the best compliments you can receive as a fitness professional is when an athlete or client no longer needs you, because you’ve educated them, provided the tools, and empowered them to succeed on their own.  

That’s success!

Anyways, in conversing with Brent I really enjoyed what he had to say and LOVED the parallels he made between the fitness industry and public education.  Both industries are equally frustrating when it comes to how they measure success and progress.

With permission from him I’m re-posting this excellent commentary from his site.

Enjoy!

You’ve seen it before. Weight loss ‘success’ stories plastered all over your local Globo Gym wall (i.e. Bob lost 40lbs in 3 months!), and sprinkled throughout bestselling weight loss books, advertisements and internet blogs. Numbers used to imply that success can be summed up by a simple number attached to a generic, overused and watered-down statement.

As a personal trainer, I see this all the time, and as an instructional assistant in an elementary school I get the joy (read: it sucks) of helping teach children early on in their lives that their success will inevitably have a number attached to it in some shape or form.

This past month I have been assisting students with their standardized tests in the school I work at. I get to watch students moan, groan and squirm through a 2-3 hour test. The other day I got to witness a teacher tell a third-grader that he couldn’t go to recess with his classmates because he had to finish his test first.

You can probably imagine how that turned out.

At first glance it doesn’t appear these two industries have a whole lot in common. When you look harder at it though, you realize that both industries do a fantastic job of quantifying success.

Should it really be that that surprising then that both industries are failing at doing their job?

ABC, 123, Numbers Don’t Mean @#$% to Me

Numbers fill the incessant desire to be able to immediately quantify and ultimately judge whether or not we are successful in whatever endeavor we are performing. Standardized tests quickly tell us how ‘smart’ a student is, and weight loss (among other things) tells us if our fancy little diet or trainer was the real deal.

It’s an easy, albeit completely bogus, way of judging whether something actually worked and was successful though, because a number and some cookie-cutter testimonial it is attached to doesn’t easily measure success.

With that in mind, it’s easy to see why standardized testing in school is so popular. P.E. and recess don’t get the attention and resources it deserves because it’s hard to quantify success in these activities. For many, it’s hard to make the connection that recess, P.E. and physical health have on a student’s class work.

Never mind that there is tons of studies demonstrating that physical activity dramatically improves cognitive function in and out of the classroom.

Toss aside the research that shows free-play has a strong correlation to high self-esteem not only as a child but also as an adult.

Forget for a moment that the student I was working with was unruly while sitting down and taking the test for two straight hours, but when allowed to finally go to recess, came back and crushed his test. I’m sure the physical activity had nothing to do with his increased concentration while finishing the test.

While schools are unique in their own right, there are striking parallels you can draw to the fitness industry.

Trainers, gyms, Biggest Loser P90X style programs etc. have countless testimonials and ‘success’ stories about how many pounds and inches their clients have lost. In a way, the fitness industry has their own set of standardized tests that act more as unspoken rules, giving off the false impression that numbers on a scale, or pounds on a bar are what ultimately matter and are what clients ultimately want.

Imagine though for a moment if the fitness industry wasn’t built and sustained on generic, cookie-cutter testimonials that could fit in a Twitter feed; but rather, candid, well thought out testimonials. Maybe something like this?

“I just wanted to say how much of a positive impact you have made on my life. You may not remember me but it’s been 20 years since I last worked with you, but to this day I still remember and use many of the skills you have taught me. You empowered me, made me feel like I was worth something more than a number on a scale, and made me believe that I could actually do this by myself one day with proper guidance. You told me I wasn’t lacking willpower or was simply lazy, it was my lack of skillpower. I needed the skills, and you taught them to me. I finally feel like I’m in control and can do this thing myself. There were bumps in the road, but the skills you taught me helped lessen the impact these bumps had on my life.”

Instead of this:

“You have changed my life! I just finished your diet and program, and I am down 40lbs, feel awesome, and finally kicked that sugar addiction I have been battling.”

And because your worth is measured by how well you pass a test in life, obviously I have to include a test question.

Who in the fitness and health industry is more likely to receive the first testimonial above:

a.)     Jillian Michaels

b.)     Tracy Anderson

c.)      a and b

d.)     Paleo

e.)     Me, because I actually care about my client’s long-term success.

f.)       17

g.)     all of the above

As you can see, setting someone up for long-term success isn’t immediately quantifiable and is quite a bit harder because it requires skill.

It’s why any trainer or ‘expert’ can have many ‘success’ stories. The goal though is empowerment, and giving clients the skill power to manage their lives after they leave you.

Any idiot can run a client into the ground at the gym, get them to lose x amount of pounds and show off their ‘success’ by a number on a scale or cookie-cutter statement plastered on a gym wall or personal website.

Usually it’s pretty easy in the fitness industry because clients come to the trainer somewhat motivated and willing to do what the ‘expert’ tells them to. You find these success stories scattered throughout the industry and most prominently displayed on such shows as The Biggest Loser.

I’m not saying that numbers have no purpose in fitness or in how we evaluate students in the classroom. They absolutely are essential, but only if they are put into its proper context and attached to something far greater than the number itself.

The only way the fitness industry is going to progress as a whole, is by realizing that numbers don’t tell the whole story.

They may be part of the story, but many times they give the false impression that we can easily measure success with numbers and the testimonials they are attached to that are more often than not, simply a snapshot in time, written right after the client has been with the trainer.

If we continue down this road, it only means more celebrity fitness entertainers (Sorry, I can’t put them in the same category as an actual trainer) are going to be running the show and writing the rules for what success looks like.

I’ve always said I’m a teacher before I’m a trainer. If you are a trainer and identify with this statement, then put yourself in a teacher’s shoes. Realize that teachers don’t have fancy numbers and testimonials prominently displayed on their classroom walls (‘Bobby got an A last semester!’ or ‘my class’ avg. GPA is 3.7!’) but instead find a great deal of gratification when they have a student come back years later, and tell them the impact they made on their life.

The student intuitively understands and appreciates that their teacher impacted the rest of their life and it probably had little to do with the grade the student got in the class.  Put another way, it was a truly, authentically… ORGANICALLY!!!! a life-changing experience.  It is these ‘testimonials’ that the fitness and health industry need more of.

PS – the answer to the test question above is Paleo obviously. It’s always Paleo J

CategoriesMotivational

Why The Fitness Summit is THE Fitness Summit

As I type these words I’m cruising at about 39,000 feet above the ground on my flight back to Boston from Kansas City after having attended The Fitness Summit over the weekend.

I feel somewhat sick to my stomach because 1) I’m not what you would call a “fan of flying” and 2) the two pounds of burnt ends I ate last night from local KC BBQ staple, Arthur Bryant’s, isn’t doing my digestive track any favors.  Nor are the three servings of ice cream I devoured.

Embarrassingly enough, after my second serving of ice cream I was approach for an impromptu photo-op during the social last night by one of the female attendees and I had to make sure that my face wasn’t covered in Cookies-n-Cream.

It wasn’t.  I think.

And that, in part, is what makes The Fitness Summit THE Fitness Summit.  It’s just like-minded people coming to together to do nothing more than hang out, geek out about fitness, perform a Predator hand-shake or two, and simply, unapologetically be themselves.

For the record:  I won.

When I was first contacted by the Brombergs (brothers Nick and David, who organize and run the event) to come and speak at this year’s Summit I kind of felt like I was one of those characters from the movie The Social Network getting their first invite to Final Club shoved underneath their dorm room door.

When I got the email I felt equal parts trying to resist the urge to pee myself a little and running outside my apartment down Beacon Ave and high-fiving every stranger who crossed my path.

While neither of those two happened, I was pretty excited (and honored) to say the least.

You see, I’ve always been somewhat enamored with The Fitness Summit.  I was vaguely familiar with its “grass roots” beginnings in Arkansas when it was known as the JP Fitness Summit and was nothing more than an annual gathering of forum members and the Grand Master, Lou Schuler.

As the years passed it slowly grew, with more and more people making the trek to Arkansas, and, along with Lou, other well-known fitness trainers, coaches, and/or writers.

Fast forward to the last few years – it’s now known as The Fitness Summit, it takes place in Kansas City, and has grown into one of the “go to” fitness events of the year.

This year’s panel of presenters.  Front Row (L-R): Galina Ivanova Denzel, Alan Aragon. Back Row (L-R): Dr. Spencer Nadolsky, Lou Schuler, Roland Denzel, Han Solo, Jen Sinkler, Dr. Mike T. Nelson, David Dellanave, Nick Bromberg, Bret Contreras, Dr. Brad Schoenfeld, Bryan Krahn, Dr. Cassandra Forsythe

I broke my Fitness Summit cherry this year and was was invited to come speak – unbeknownst to myself, given I was slated to speak last, as the “main speaker” (no pressure) – and, well, it was an amazing experience and I can’t wait to go back.

Unlike a lot of fitness seminars, symposiums, conferences, and soirees, The Fitness Summit isn’t about making a profit.

The organizers are happy to break even, and while the presenters are compensated (and treated like gold), it isn’t about the money, or selling product, or egos,  or anything like that.

It’s about the people.

The Summit itself has a very friends-hanging-out-with friends vibe to it.  And, to be honest, the highlight of the entire weekend isn’t so much the abyss of knowledge bombs being dropped by the presenters – and there were many – but more so the networking, shenanigans, and “informalness” of it all.

Some highlights:

1.  Again, I can’t stress how amazing the people are.  On top of the presenters, the attendees themselves resembled a fitness industry All-Star team.  What’s more it was so cool to finally put a face to some of the names I’ve grown familiar with over the years. So many people approached me to introduce themselves and to tell me how much they enjoyed my work.

My head grew maybe thiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiiis much over the weekend.

2.  Getting an impromptu deadlift session in with Bret Contreras. HERE’s my 465×3, and HERE’s Bret’s.

Afterwards Bret turns to me and says, “Tony, I’m not kidding, you have the best deadlift technique I’ve ever seen.”

And then we both went into the garage to practice karate together.

3.  Dr. Spencer Nadolsky describing his first “non-sexual vaginal approach” was CLASSIC!  In short:  while in med-school he described his first Pap Smear, and how the woman whom he was testing looked him, in mid-approach, and said “you have beautiful eyes.”

HAHAHAHAHA.

4. Me getting trolled by Alan Aragon during the Expert Panel.  I look at it as a right of passage.  Thanks for taking it easy on me Alan……;o)

5.  Louie Guarino’s and Dean Somerset’s calf off.  Yes, that happened.

6.  And, one of the coolest things – for me anyways – is seeing so many women showing up!  The audience was roughly split 50/50 as far as male/female ratio and I think that kicks ass.

 To sum it all up:  I can’t wait to go back.

And, GFY Mark Shields (sorry, a little Fitness Summit inside joke).

CategoriesAssessment Corrective Exercise Exercise Technique Motivational personal training Rehab/Prehab Strength Training

A Response to Anyone Who Feels Deadlifts Are Destroying Everyone’s Spine

A HUGE thank-you to Bret Contreras for his contribution to this post. You’re my boy blue!

A little backstory.  A long time ago, in a galaxy far, far away A few years ago – back in 2010 – I wrote a blog post in response to someone claiming that deadlifts were “one of the worst things you could do for your spine.”

The comment was made by a TA (Teacher’s Assistant, not to be mistaken for Total Asshat) in a University setting, and the student who overheard the comment reached out to me and asked for some commentary.

I happily obliged.

You can read the original post HERE.

Even though I wrote that blog coming up on four years now, it’s still one that gets a lot of “love” and frequent comments.

Today I want to share the latest comment (another deadlift detractor) that was posted up two days ago by a physical therapist (and I assume a pilates enthusiast based off some of her wordplay), as well as mine, and subsequently, Bret Contreras’s, response.

I understand that some people will think to themselves, “What’s the point? If someone who’s clearly educated and is a practicing therapist feels deadlifts are the worst thing since Hilter (my words, not the therapist’s), do you really feel writing a response will change their mind?”

It’s a valid question, but my response is simple.

These types of posts are important for other fitness professionals since they’ll undoubtedly hear these types of arguments over time and they need to know how to respond.

So to begin lets take a gander at the therapist’s comments. Again, it may help to read the original post HERE.

I’ll preface this by saying that, giving credit where credit’s due, she kept things “civil” and refrained from using ad hominem attacks, which was refreshing to say the least.

In addition, she used her REAL name in the comments section (Meggen Lowry.  I wasn’t going to include the name here, but since people can see it in the comments section anyways, why not?), which was a nice change of pace and sure beats hearing from the likes of PowderPuffPrincess or JackedGunz84.

In doing a quick Google search, Meggen’s a well educated professional who works with a very specific population (pre-natal/post-natal clients, as well as those in a rehabilitative setting), which is relevant and gives context into her point of view.

Anyways, lets get to the meat and potatoes!

Posted on TonyGentilcore.com 4/27/14:

1) Your attitude and arrogance makes for an unpleasant reading experience.

2) Pilates uses limb loading, and can create significant loads through your spine but tends to be done in better postures and positions that support the spine and reduce downwards strain on the pelvic floor. Try it. You might find it isn’t for wussies.

3) Osteogenesis (bone adaptation by means of increased bone laydown) in response to loading is not a phenomenon unknown to researchers and physical therapists.

4) The problem with ‘educators’ like yourself is that you use the collective terms “spine” and “back” when talking about individual components of those structures. Deadlifts do not strengthen your whole spine. They are not good for your back.

The erector spinae will be strengthened (and possibly injured) with a dead lift, nobody is denying that.

The vertebral bodies themselves will experience adaptation and increase in density also. The intervertebral discs, however, will suffer. Under such huge compressive forces the nucleus pulposis will be ‘squished’ backwards and the annular fibres of the posterior portion of the disc will tear under strain. Those discs are not replaceable….

5) Intra-abdominal pressure is far far greater with a deadlift than any other exercise you mentioned, and increases even more if the person holds their breath. Intra-abdominal pressures of that magnitude cause significant detrimental strain to the abdominal wall, predisposing it to herniation. Even worse, it causes even greater strain to the pelvic floor, stretching and weakening the pelvic floor muscles and predisposing them to urinary incontinence and prolapse.

Until you show me some research (preferably not 20-30 year old research) demonstrating intervertebral disc and pelvic floor adaptations to dead lifts, proving that the annular fibres of the discs are not broken under strain and the pelvic floor is not weakened and lowered, I’m still going to advise my clients against them.

WHEW! And there you have it.

I’ll admit it:  when I first read all of that the other day my first reaction was as follows:

LOL – Just kidding.  I’m not going to kill anyone.

I was a bit “miffed,” but I think that would be anyone’s reaction whenever someone questions your training philosophy and beliefs.  Strength coaches defend deadlifts; yoga instructors defend downward dog; pilates instructors defend reformers; bodybuilders defend fanny-packs and benching with their feet up. It’s just how the world revolves.

Even so, I was bit taken aback by some of Meggen’s comments.  Sure, she brought up some valid points (addressed below), but she also seemed, in my opinion, to have a very narrow-minded mentality – especially for someone who’s a physical therapist.

I mean, in checking the Mission Statement of the establishment where she’s employed you find the following text:

In addition to home visiting, we offer exercise classes carefully designed and delivered by physiotherapists for people whose bodies are vulnerable to pain and injury because we believe movement can be the best medicine if you perform exercise tailored to the shape you are in.

How can someone who’s company’s Mission Statement says “we believe movement is the best medicine if you perform exercise tailored to the shape your are in” completely disregard a basic, human movement patternthe deadlift – and deem it and all its iterations “dangerous” or “risky” or gloss over them because of the potential for spinal stress?

That seems a bit harsh and shortsighted if you ask me.

Isn’t that the point of exercise – to stress the body, including the spine?

Any competent coach will assess his or her client/athlete, progress them accordingly – based off their training experience, injury history, etc – and provide the minimal essential strain to stress the body so that it will come back stronger.  It’s called adaptation!

In my experience, those who disregard certain exercises or movements and/or poo-poo them altogether typically (not always) are those who’ve never performed them themselves in the first place.

Calling a spade a spade, these are also the same people who have no idea how to coach said movement(s) well.  So, as a result, the exercise becomes too “risky” and everyone else who uses it is wrong.

Meanwhile if we were to take Meggen’s company’s Mission Statement and apply it to real life, we’d realize that the deadlift, like every exercise ever invented by human beings, can be regressed and tweaked to fit the abilities and needs of each individual.

Using a quick example: Look at me hinge from the hips, load my glutes, maintain tension in the upper back and lats, keep a “neutral” spine, and reduce “stress” on my spine below.

This is a deadlift, too.  Not all deadlifts have to be max effort, full-exertion, grind it out movements. And while it (should) go without saying:  a properly executed deadlift – done with a neutral spine – is a far cry from the eye sores you see a lot of trainees performing.

The two can’t and SHOULD NOT be lumped into the same category (which is what I feel many people, not just Meggen, are doing).

Okay, so lets break down Meggen’s comments. I’ll re-post her point-by-point breakdown below followed by my response (if I have one) and Bret’s.

1) Your attitude and arrogance makes for an unpleasant reading experience.

Tony:  You know what.  You’re right.  I re-read the post again and I can see how someone would come to that conclusion having never read any of my stuff before. I did come across as a bit of an a-hole, and I apologize for that.

Not that it’s a hard defense, but it was FOUR years ago that I wrote that post, and I’d like to think that I’ve grown as a person (and writer) since then.

Having said that, I “get” that my writing style isn’t for everyone. Touche.

Bret: As somebody who is very well-versed with industry leaders in strength & conditioning, I can say with confidence that Tony might be the most humble of the bunch. 

Tony’s Response to Bret’s Response:  Awwwwwwwwwwwwwwwwwww.

2) Pilates uses limb loading, and can create significant loads through your spine but tends to be done in better postures and positions that support the spine and reduce downwards strain on the pelvic floor. Try it. You might find it isn’t for wussies. 

Tony: And, Pilates should be held under the same microscope. Just like deadlifts, Pilates, too, can add undo strain or stress on the spine when done incorrectly.

Can you honestly sit there and tell me that performing hundreds of repetitions of any Pilates exercise – even if supported and done in alignment – won’t “stress” the spine?

I actually know quite a few Pilates instructors, most of which understand the importance to strength training, who recognize that it can hurt people when done incorrectly.

The key term you use is “better postures and positions,” which I assume means alignment.

YES!!!  Alignment is key.

This is something I discuss quite often. It makes no sense to debate over which comes first or should be prioritized – mobility or stability – if someone isn’t in (optimal) alignment.

Note:  it should be highlighted that there’s no such thing as true alignment or neutral or symmetry.  It doesn’t exist, because the human body – based off our anatomy – is designed to be asymmetrical.

I 100% agree with you on this point.  So, tell me again, if a deadlift is performed correctly, with a neutral spine, it places too much stress on the spine?

And, as far as your comment “Try it (Pilates). You may find it’s not for wussies.”  I did!  

You can read about it HERE.

Funny thing:  I like to try things that I write about.  In fairness, the Pilates post was written well after the post we’re all discussing here.  But still, I feel like I should get a gold star or something.

Which begs the question, Meggen:  what’s the parallel you’re trying to make between a modality which was originally designed to treat injured dancers and……deadlifts?

More specifically: deadlifts, when performed correctly and by healthy individuals with no contraindications?  Even more specifically:  deadlifts, which have been utilized by thousands of physical therapists (past and present) to help people get stronger and move more efficiently.

Also, when was the last time you performed or even coached a deadlift?  When was the last time you ever prepared an athlete for a long, competitive season?  When was the last time you coached ANYONE interested in performance?

I hate to break the news to you, but deadlifts are kind of important in this regard.

Context is important here.  I understand – and respect – the population you work with (pre and post natal women, and those in a rehabilitative setting), and deadlifts may not be a good fit for some of YOUR clients.  I doubt that’s the case entirely, but still…….you know your clients better than me.

There are ways to regress the deadlift and to teach someone how to groove a proper hip hinge pattern.  It takes coaching, it takes times, and it also takes not deeming an exercise too “risky” because you’re not familiar with it.

Like I said above, not all deadlifts have to be loaded with 400 lbs on the bar. You can’t equate all deadlifts as being equal. What I’d do for someone who’s in pain, de-conditioned, has little to no training experience has chronic back issues, and moves like the Tin Man is COMPLETELY different compared to someone who’s healthy and otherwise “good to go.”

Take THIS post I wrote not too long ago on how to groove the hip hinge.

Lets try not to toss the baby out with the bathwater.

Bret: Most strength coaches borrow from Yoga and Pilates and incorporate various drills into their warm-ups and corrective exercise regimes. We’ll use anything that’s effective, as S&C is all-encompassing.

The same cannot be said of trendy modalities that pick and choose what’s included and what’s excluded and fail to tailor programming to the goals and needs of the individual.

Pilates can definitely be progressive in nature and isn’t always “wussy,” but if maximum power, strength, or conditioning is the goal, then you’re going to have to jump, sprint, lift heavy, and move around more. 

3) Osteogenesis (bone adaptation by means of increased bone laydown) in response to loading is not a phenomenon unknown to researchers and physical therapists. 

Tony:  Cool, we’re on same page. 

Bret: Agree! Perhaps you’d be interested to know that the highest bone densities ever recorded are in powerlifters (see HERE and HERE), and that high load exercise is more effective than low load exercise in increasing bone density (see HERE). 

4) The problem with ‘educators’ like yourself is that you use the collective terms “spine” and “back” when talking about individual components of those structures. Deadlifts do not strengthen your whole spine. They are not good for your back.

The erector spinae will be strengthened (and possibly injured) with a dead lift, nobody is denying that. 

The vertebral bodies themselves will experience adaptation and increase in density also. The intervertebral discs, however, will suffer. Under such huge compressive forces the nucleus pulposis will be ‘squished’ backwards and the annular fibres of the posterior portion of the disc will tear under strain. Those discs are not replaceable….

Tony:  Again, I think you’re equating deadlifts done incorrectly (which if that is the case, I’ll agree with you 100%) with deadlifts that are progressed appropriately and with progressive overload in mind.  They are not the same.

And, not for nothing, a 1994 study in the New England Journal of Medicine found that in a study of MRIs of 98 asymptomatic individuals, 82% of those MRIs came back as positive for a disc bulge, protrusion, or extrusion at one level.  And, 38% actually had these issues at more than one level.  You can read the free full text HERE.

I bring this up because, as this study shows, there’s a fair number of people walking around out there with disc bulges who are asymptomatic and show no signs of stress or pain.

What prevents (most) of them from reaching threshold is appropriate strength training, attention to tissue quality and movement impairments, and, yes, things like positional breathing and pelvic alignment (but that’s obvious, right?).

It’s not a death sentence, and we shouldn’t go out of our way to demonize certain exercises and to toss them aside because of personal ignorance.  

As fitness and health professionals we can’t place people in these “no stress” bubbles, cower in the corner every time we ask them to do anything challenging, and expect them to get better.

As noted earlier, any competent coach will assess their client, progress them accordingly, and provide a minimal essential strain to STRESS the body so that it comes back stronger. 

Using a population you (Meggen) may be more familiar with, HERE is an article I wrote about training women through their pregnancy.  These were HEALTHY women, with no major injuries and dysfunctions, and both of which had been training with me for a few years.

I’m not sure if you’ll read the post (don’t worry, I won’t be offended), but hopefully you won’t cringe at the thought that both women deadlifted throughout their entire pregnancies.

Here’s Whitney at 32 weeks:

Here’s Cara at 33 weeks:

NONE of these lifts were even close to what either woman could do when not pregnant. The objective was to maintain a movement pattern and training effect, do what felt comfortable, and prepare them for something a helluva lot more strenuous…..giving birth!!

In addition, because I had been training both women for two years, progressing them accordingly, I had full confidence that they would be able to deadlift up until “game time.”

And, as it happens, both had seamless births (coming from a guy, that seems a bit wonky as I recognize that giving birth is anything but “seamless”) with no complications or ramifications afterwards.  

It’s BECAUSE they strength trained (and yes, we did diaphragmatic breathing and tons of core work, too) that they were able to bounce back so quickly.  I believe both were back in the gym within a week after giving birth. 

Bret: Do you have any research to support your claim that deadlifting with a neutral posture leads to disc herniation?

I’m very well-versed in spine research, and I’m unaware of any such research.

I believe that with proper deadlifting, the erector spinae will be strengthened, the vertebrae will be strengthened, and the discs will be strengthened too, in concordance with Wolff’s law of bone and Davis’s law of soft tissue. 

Nevertheless, the spine is very good at handling compressive loads when in neutral postures, and shear loading is limited in neutral spine deadlifting as well. If you round your spine close to full flexion when deadlifting with heavy loading, then lumbar intervertebral discs can indeed herniate and ligaments can be damaged.

However, now we’re talking about a different exercise (roundback deadlifting, not neutral deadlifting). An exercise is judged based on how it’s supposed to be performed, not how jackasses screw it up.

We could also speculate about the effects of performing Pilates maneuvers with improper form, but this wouldn’t imply that the exercises should not be performed with proper form.

5) Intra-abdominal pressure is far far greater with a deadlift than any other exercise you mentioned, and increases even more if the person holds their breath. Intra-abdominal pressures of that magnitude cause significant detrimental strain to the abdominal wall, predisposing it to herniation.

Even worse, it causes even greater strain to the pelvic floor, stretching and weakening the pelvic floor muscles and predisposing them to urinary incontinence and prolapse.

Until you show me some research (preferably not 20-30 year old research) demonstrating intervertebral disc and pelvic floor adaptations to dead lifts, proving that the annular fibres of the discs are not broken under strain and the pelvic floor is not weakened and lowered, I’m still going to advise my clients against them.

Tony:  So 20-3o year old research, even if it’s applicable and still very much referenced by many other fitness professionals, isn’t relevant to the topic at hand?  Why not?  

Besides, good luck finding ANY research which states exercise doesn’t stress the spine. Walking stresses the spine.

Unless you tell someone to lie down their entire life, it’s impossible not to put the spine under some strain.

Research is more Bret’s wheelhouse, and I’m sure he’ll satiate your appetite for something more “up-to-date,” but it’s my hope that this conversation will help shed some light from our (mine and Bret’s) point of view.  Neither of us are therapists, nor claim to be. We don’t diagnose anything and we don’t “treat” our clients and athletes. That sort of stuff is reserved for the likes of you.

We do, however, both recognize the importance of bridging the gap between the strength and conditioning world and the physical therapy world.

Going out of your way to state deadlifts aren’t beneficial because of the “perceived stress” they cause not only widens that gap, but flies in the face of pretty much every physical therapist I’ve ever dealt with.

I don’t expect this to alter your mindset, and I am in no way stating that I’m completely correct and without my own biases, but I hope it challenges you to think a little more outside the box.

Bret: If you’re going to deadlift, you better hold your breath until you pass the sticking region.

Failing to do so would reduce IAP and therefore reduce spinal stability, which could compromise spinal posture and lead to injury.

I agree that IAP will be extremely high during deadlifting. However, strength coaches first introduce deadlifting to clients with light loads, ensuring proper mechanics.

Each week, loads are increased so that the body has the ability to build up in strength. This is the essence of progressive resistance training. We also program multiple exercises that will further strengthen the abdominals, the erectors, and the glutes, which will further help prevent injury. 

I’m aware of no research showing that deadlifts lead to increased incidents of hernias.

You can speculate that deadlifters might be at greater risk for experiencing hernias, but the role of exercise and occupational lifting on hernia risk has been debated, with both sides providing great arguments (see HERE for references).  In my experience as a personal trainer for well over 15 years, I would say that proper deadlifting does not significantly increase hernia injury risk. 

When you deadlift, the muscles of the TVA, multifidus, diaphragm, and pelvic floor (sometimes referred to as “inner core unit” muscles) contract to produce IAP. Essentially, a pressurized cylinder is formulated via contraction of each of these muscles (a few more assist, but this is beyond the scope of this article).

The pelvic floor muscles draw upward and inward, which increases the IAP and stabilization. As you can see, the pelvic floor muscles will be strengthened and not stretched out.

Women tend to notice improvements in incontinence after learning proper resistance training, including deadlifts.

If their pelvic floor muscles draw outwards, then they are exhibiting a dysfunctional pattern and need to be taught proper pelvic floor biomechanics.

Research shows that 78% of women who exhibit flawed pelvic floor mechanics can properly contract the pelvic floor muscles after basic instruction (click HERE for an article on this topic).

Women who properly contract their pelvic floor musculature will properly stabilize during deadlifts, Pilates, and other exercise. Women who don’t will improperly stabilize during deadlifts, Pilates, and other exercise. The IAP doesn’t blow the pelvic floor outwards during the deadlift like you propose, nor does it force the diaphragm upwards. Rather, it’s the proper mechanics of the core muscles that creates the high IAP. 

 

In summary, you have failed to issue an evidence-based response, and I believe that your unfamiliarity with the deadlift exercise is biasing your beliefs.

Just as you recommended that Tony give Pilates a try (Note from Tony:  I did! See above), I recommend that you start learning about deadlifts and experimenting with them in the gym.

From the various hip hinging drills, to single leg RDLs, to partial deadlifts such as rack pulls and block pulls, to full range deadlifts such as conventional, sumo, and trap bar deadlifts, to various variations such as Romanian deadlifts, stiff leg deadlifts, and snatch grip deadlifts. 

Since you’re making the claims that proper deadlifts damage discs, abdominal walls, and pelvic floors, the burden of proof is on you.

You can speculate all you want, but bear in mind that if this were true, all powerlifters would have wrecked spines, hernias, and incontinence. This isn’t the case at all; quite the opposite. But they’re loading the spine to the maximal limit.

Research shows that there’s a u-shaped curve with regards to low back pain and exercise. Sedentary folks and individuals who perform strenuous exercise have increased pathology and low back pain, whereas those in the middle are more healthy and comfortable (see HERE and HERE).

Therefore, a few days of strength training per week utilizing basic strength training exercises such as squats, deadlifts, hip thrusts, planks, push-ups, and rows will generally improve back health and structural integrity. 

CategoriesMotivational personal training

An Open Letter to (New) Fitness Professionals

I know for some this may come across as nothing more than me playing the role of some ornery old man yelling at you to get off his damn lawn.

And it some ways, you’re correct.

I like to think, though, that after 12 years of doing what I do, logging thousands of coaching hours, writing for various fitness publications, speaking all over North America (but going global later this year!), and helping to run a thriving training facility, that I may know a thing or two about what it takes to become “successful” in this industry.

I’ve noticed a trend of other people tossing up their two-cents up on the interwebz lately, giving their sage advice to upcoming trainers and coaches, and I figured I’d take the opportunity to toss my hat into the circle too.

– Try to get eight to nine hours of sleep every night (good luck doing this if you’re an entrepreneur).

– Don’t be an asshole.

And there you go. Follow those two rules and you’re golden.  You’re welcome.

Okay, I’m kidding…..but in some ways I’m not.  Consistent, quality sleep is HUGE. And I try my best not to be an asshole in everyday life – I don’t flip out and get all “road ragey” if someone doesn’t move their car within 1/100th of second of a light turning green, I pay my taxes, I hold the door open for people, and I always make sure to put the toilet seat down.

It seems to be working well.

In all seriousness, what follows (in no particular order) are a few off-the-cuff remarks and insights that, in my experience, many upcoming personal trainers and strength coaches should follow or adopt.

Lets just address the “well, duh!”one’s first:  be punctual and show up on time, dress like a professional (trust me:  no one is impressed by your tribal tattoo on your upper arm. Stop wearing cut-off shirts to train clients), smile, wear deodorant (smelly), don’t be a Creepy McCreepypants and be all “touchy feely” with your female clients only to ignore your male clients, write PROGRAMS not workouts, be attentive, shakes are one thing, but don’t eat a meal while training a client, and would it kill you to call you mom every now and again?

1.  Understand That You’re Going to Suck At First.  Like, A lot

When I graduated college and started my internship (and subsequent first job), I thought I knew everything there was to know about training people.

I read all the books I was told to read, wrote all the papers I was told to write, took all the tests I was told to take, and graduated Magna Cum Laude, thank you very much.

Besides I had been lifting weights since I was 13, played four years of college baseball, and had a six pack.  Come on…..I got this!

I was one cool cat.

That is until I had a real, live person plopped down in front of me and was told to take her through an assessment and write a program.

[Cue crickets chirping]

I panicked.  I fumbled over my words.  I had sweaty palms.  I was a mess.

Thankfully I got through the session in one piece and didn’t set the clients hair on fire or anything.  It was then, at the tail end of that first session, when I knew I didn’t know jack shit.

In some ways, twelve years later, I feel I still don’t.

I am grateful for my undergraduate experience, as I’m sure many of you are. That said: no book or paper or lecture or test prepares you for what happens in REAL life.

I embraced my suckage and took it upon myself to grow each day, week, month, and year.

Experience and DOING IT is the best way to learn and get better.  And that comes with time.

Likewise, speaking for myself: I made a concerted effort to read everything (ie” not textbooks) I could get my hands on (articles, websites, blogs), attended seminars, and started to develop my own network of other fitness professionals.

I didn’t do it alone.  I sought out help!

You’re going to suck at first.  How and how fast you improve is up to you.

2.  Placing Too Much Precedence on Letters Over Experience

We’ve all seen it before: Someone hands you their card and they have the entire alphabet following their name.

Joe Schmo, MS, CPT, CSCS, USAW, AT, CrossFit – Level II, World of WarCraft (Honorable Kills: 47+)

In addition, these are also the same people who hand you their resume and list every seminar they’ve attended since 2006.

I’m not knocking this, especially considering what I mentioned above.

But it’s a dangerous precedent when someone becomes more infatuated with adding letters next to their name than they are in actually coaching people.

In the grand scheme of things, letters don’t really mean anything.

Collect those letters, if that’s important to you……..but don’t downplay the important of experience.

 

3.  You’re Not Going to Train Professional Athletes on Day One

I can’t tell you how many guys and girls enter the industry under the impression they’ll be training professional athletes on their first day, as if some head strength coach is going to casually hand over a million dollar arm to a newbie with no experience and who got a C- in Exercise Physiology.

Um, no.  It’s not gonna happen. You’re more likely to look out your window right now and see a Centaur fighting a T-Rex.

I don’t know why this is the case, but many incoming trainers and coaches throw their noses in the air at the thought of training “regular” people. As if it’s beneath them.

Let me tell you a cold, hard, FACT:  those “regular” people help pay the bills.  And, as Pete Dupuis, fellow Co-Founder and Business Manager of Cressey Performance wrote in THIS excellent post, they’re often the most rewarding people to train.

Besides, there aren’t many people who “make it” training professional athletes alone.

4. Not Having a Website

It’s today’s digital age, you’d be crazy not to have a website or “home-base” to direct people to who want to seek out your services.

It doesn’t have to be anything fancy – especially in the beginning – but it should have a Bio, Services Offered, Testimonials, and if you have it, a Media Page highlighting any local or national exposure you’ve received (articles written or appeared in, Podcasts, etc).

You can easily set one up for FREE.  I’d suggest going through WordPress.

As an aside, a website could also serve as another source of revenue stream.  Listen, no one enters a “service industry” and expects to be making a six-figure salary. It rarely happens.

That said, running a popular and successful website can morph into a decent passive revenue stream if done correctly. It often takes YEARS to happen, but things like affiliate sales, distance coaching services, as well as writing and speaking opportunities can manifest over time.

We’re getting a little a head of ourselves, though. The objective of a website is to pimp and to give people easy access to YOU and what you’re all about.

5.  Stop Making Things So Damn Complicated

During my commercial gym training years I used to chuckle at some of things I’d see. Watching some of the other trainers train their clients would oftentimes be more entertaining than going to a matinee at the local theater.

I’d see 45 year old women jumping back and forth on BOSU balls, guys bench pressing with chains (with ONLY chains), and many, many, MANY other comical things under the supervision of a trainer.

I don’t fault some trainers for doing this.  When you’re part of an establishment with 70 other trainers, anything you can do to garner attention and separate yourself from the masses is going to enter the equation.

I’d argue, though, that the BEST thing to develop more leads and to gain more business is to get people RESULTS!

Even back in the day, my mantra was to get my clients really, really good at squatting, deadlifting, push-ups, rows, chin-ups, single leg work, and carries.

Of course, much of this assumes you know how to COACH these things well, which is an entire different discussion altogether.

Even so, stop making things so complicated! Focus on the basics, get your clients really good at doing the basics, and I PROMISE you’ll have all the business you’d ever want.

6. Not Walking the Walk

One of my biggest pet peeves when I worked in the commercial gym setting was listening to some (key word: some) brag about how hammered they got the night prior.  Mind you, these conversations were going on right before meeting up with clients.  Worse, they’d be conversations WITH clients.

I never quite understood this.

What kind of message does this send to the client?

“I know you’re paying me upwards of $70, $80, $100+ per session to help get you healthier, but before we do that let me tell you all about how I couldn’t walk up the stairs to my apartment last night!”

Similarly, on several occasions I’ve heard stories of how some trainers and coaches don’t even train themselves!

This is absurd.

Would you hire a lawyer who didn’t pass the Bar Exam?  Would you take advice from a financial planner who declared bankruptcy?

I know this will come across as harsh, but if you’re a trainer or coach……fucking lift some weights!!!

I’m not one of those people who feels one has to LOOK the part (although, it definitely helps), as there are a plethora of guys and girls out there with impressive physiques who are about as intelligent as a ham sandwich.  At the very least you should be practicing what you preach.

You should be exercising – especially if you’re paid to show other people how to do it.

CategoriesMotivational Strength Training

Getting Comfortable With Being Uncomfortable

If I had to make a list of things I hate (and hate is a very strong word, so I don’t use it lightly), it may look something like this (in no particular order):

1.  Poodles.
2. Anything Tracy Anderson says.
3. Talking about “feelings.”
4. People who complain when it’s cold outside, and then complain again when it’s too warm.
5.  BOSU balls.
6. Hitler.

I’m sure I could keep going, but I don’t want to come across as one of those Johnny Raincloud types.

One item that could serve as more of an “umbrella” theme, and something I’m sure many of you reading can commiserate with is the idea of comfort zones. Or, more specifically, the fear of leaving one’s comfort zone.

Most people (myself included) hate leaving their comfort zone, because, well, it’s hard.

And, in the ultimate example of a Captain Obvious moment, stepping outside our comfort zone(s) is also uncomfortable.  It’s uncomfortable as f***.

There’s a reason why successful – or seemingly successful – people are successful.  How’s that for a tongue twister!?!

They’re comfortable with being uncomfortable.

As a matter of fact it can be proven by science, as shown by this graph we made at the facility this past weekend.

I can outline an endless array of examples throughout my own life – in and outside of the weightroom –  where I was afraid to step outside my comfort zone.

– There was my entire Junior High and High School career where I never once asked a girl out for fear of being rejected.

– There was that time I turned down a Division I baseball scholarship to instead play at a reputable Division II school because I was afraid to go alone (two other teammates from my JUCO school were also going to the same Division II school).

– And I can count numerous occasions throughout my training career where I’d start a training program, only to revert to my old habits once something “hard” came into the picture.

Oh, which reminds me:  I also hate Turkish Get-ups!

But it’s more of a love-hate relationship nowadays.

I think by now most of you are picking up what I’m putting down.  There’s a lesson to be learned here.

Take a basketball player for example. Many are under the impression that the only way to get better or to improve performance on the court is the play more basketball.

The idea is that the more running, jumping, running, and more jumping they do, the better they’ll get.

Of course, in some ways this is true.  There IS a component of specificity here.  You can’t get better at playing basketball by spending an afternoon at the hockey rink or by perfecting your squat technique.

If you want to improve your skills at ball-handling, passing, shooting, etc…you need to play basketball.

And it’s with this in mind where I feel many fail to see an opportunity to step outside their comfort zone, and as a result improve.

Many (not all) basketball players will roll their eyes at the idea of spending time in the weight-room to help enhance their performance.

They don’t quite understand that strength is the foundation for everything.  You can’t have power, agility, endurance, and all the other “qualities” we look for in athletics without having a base of strength to “pull” from.

The only way to improve one’s vertical jump is to jump, right?  Not necessarily.

Strength is a continuum.

Far to the left you have reactive training or Absolute Speed, and far to the right you have Absolute Strength.  In the middle you have things like Strength Speed (Olympic lifting) and Speed Strength (think: dynamic effort).

Going back to our basketball player, many will spend an inordinate amount of time training in the Absolute Speed or Reactive side of the spectrum.  Sure, they’ll see results and make progress (and oftentimes do very well)….but they’ll rarely (if ever) reach their optimal level.

It isn’t until (s)he switches gears, makes a concerted effort to step outside their comfort zone, and implement more training from the opposite end of the spectrum that they’ll start seeing profound changes in their performance.

And this can be applied to regular Joe’s and general fitness population too.  Many people are so endurance-centric (<— I just made up a word), and engrained to think that VOLUME and feeling like they got run over by a mack truck after every training session is the best way to make progress that, ironically, they never make progress.

We’ve all seen those people who spend HOURS at the gym, dutifully putting in their miles on the treadmill and performing copious repetitions with light weight, only to look the same now as they did five years ago.

Maybe that’s their goal, and they could care less how they look.  If so, I’m an asshole and should shut up.

However, lets just assume that’s not the case.

Implementing some more (true) strength training, reducing volume, and becoming less endurance-minded will almost always help.

Unfortunately, they’re afraid, stubborn, or perhaps unwilling to step outside their comfort zone.

And that just stinks.

I am by no means suggesting that someone has to turn their back on what they like to do. If you like running on the treadmill….do it!  If you like attending yoga class…….do it!  If you like driving a Prius…… do it!

I won’t judge.  That much……;o)

You can still do all of those things.  But when someone suggests to maybe turn the page, lift something heavy, maybe perform a deadlift or two from time to time, and you refuse to listen (because you’re unwilling to leave your comfort zone), don’t continue to bitch and whine when you’re not seeing the results you want.

CategoriesMotivational

The Key to Fitness Industry Success?

Cue small rant now.

I’m writing a little later than usual today partly because I slept in today and had a later start than usual** and also because I had a Skype date earlier this afternoon with Matt Pack (of Primal Fit Miami) and Ted Ryce for the brand spankin new podcast they’re releasing soon.

Note:  it’s not available yet, but they’re currently interviewing a TON of trainers, coaches, and other fitness professionals and asking their insight on everything from entrepreneurship and business to developing training niches and program design, and using that information to target other new and upcoming fitness professionals trying to get a leg up on their competition.

I was honored to make their short list of people to interview.

Without giving away all the juicy details, one of the running themes of our talk was how trainers and coaches can get better.  Namely, drawing from my own experience, what words of wisdom did I have to offer? What, exactly, did I do to go from the “starving artist” type corporate (and commercial) gym trainer to the co-founder of one of the most successful (and well known) training facilities in North America?

Furthermore:  how did Tony Gentilcore become Tony Gentilcore?

With all the glitz, glitter paint, sparklies, glow sticks, and stuff.

Because it’s all about me me me me, and me.

Truth be told:  I don’t feel as if I’m anything special or that my story deserves any special attention.

It’s not like I’m Louie Zamperini or something, defying all odds in not only reaching the pinnacle achievement in amateur athletics – becoming an Olympic athlete – but also surviving a plane crash into the Pacific Ocean, AND surviving POW camp during World War II.

Not even close.

FYI: I HIGHLY suggest reading the book Unbroken. I’m 98% confident you’ll feel like a major pussy afterwards.

Nope, I’m just some dude who was given his first weight set at the age of thirteen, fell in love with fitness (and Mariah Carey.  It was the early 90s, don’t judge!), saw it as an opportunity to do well in high-school (and college) sports, and that somehow blossomed into a career.

I mentioned to Matt and Ted that there’s no real secret to my “success.” Almost weekly I’ll get an email from a trainer asking me what he or she needs to do in order to do well in this industry. As if there’s some laundry list or magical formula I can offer that will take them from point A (recent graduate/commercial gym trainer) to point B (the strength and conditioning equivalent of Gandalf).

And, well, I don’t have the answer.

At least one that’s not the most boring answer in all of human history.

At a time where entitled trainers are more concerned with when they’re going to write the next great e-book – despite never having actually trained anyone – and where many suffer from grand illusions of four-hour work weeks and six-figure salaries, I sometimes want to throw my hands up in the air and/or shake the shit out of people (which is just a not-so-nice way of saying “giving people a dose of reality”).

Unfortunately, I’m not kidding.

We have trainers out there who, when asked to name the muscles of the rotator cuff, will stumble over their words (that’s like, in the shoulder, right?)…….yet, feel they’re ready to grace the world with an e-book.

WTF ever.

Here’e the cold, hard truth.  The golden answer on how to do well in this industry.

Hard Work and Time.

I’ve been doing this for over a decade, have logged thousands of training hours, have read hundreds of books and articles, have watched countless DVDs (ahem, Star Wars), and have developed numerous, interpersonal relationships with clients, athletes, and colleagues.

I’m 37 years old.  And while I still have a lot of growing to do (both personally and professionally), it’s only been within the past year or two that I feel I’ve finally hit my stride, and that I actually know what the hell I’m talking about.

It’s taken TIME, and a ton of REAL-WORLD experience to get to this point. Whatever you’d like to call it.

In the same vein, I’m also asked by many aspiring fitness writers how they can go about getting their name out there and becoming more recognized.

F***ing write!  It’s that simple.

This isn’t to say that I don’t offer some further insight or words of encouragement – I do! – but I also don’t shy away from giving a little tough love.

I didn’t just wake up one day and decide I was going to write for T-Nation or Men’s Health Magazine.  I had to spend years writing for what was seemingly an audience that consisted of me (hitting the refresh button), my mother (thanks mom!), and a handful of close friends and clients – and for FREE no less – before I noticed my name gaining any semblance of traction.

I put in my dues (so-to-speak), worked my tail off, tried to write consistently good content on a daily and weekly basis, while attempting to keep total volume of hate mail at bay. Lather, rinse, repeat x Infinity.

Lou Schuler said it best:  when the fitness industry is ready for you, it will let you know.

So I guess in the grand scheme of things my advice is this:  be patient.

Put in the time, work hard, get good (really good) at what you do, and (hopefully) good things will happen.

It’s not a sexy answer, it doesn’t involve magical 4-hour week unicorns, and it’s definitely nothing to write home about, but it’s the truth.

Smoke bomb, smoke bomb, exit stage left.

** = and I decided to watch the season finale of The Walking Dead this morning.  It’s about priorities, ya know?

CategoriesMotivational Strength Training

Jedi Mind Tricks to Make You Instantly Stronger

Today I have a guest post by St. Louis based personal trainer Ian Fagala. Ian actually reached out to me right before I left for vacation about writing a little sumthin sumthin for the website while I was away, but unfortunately I dropped the ball and forgot to put it up.

Oopsies.

In any case, when Ian forwarded the article to me and I saw the title, he had me at Jedi.

Some of the tips may see obvious, but they’ll still serve as a nice reminder that we don’t need to make things more complicated than they have to be.

Enjoy!

I’ve been at this lifting thing for a while now, approximately 14 years, which is hard to believe.  Now I’m no weightlifting prodigy, but having been in the game that length of time I’ve learned a thing or two.

Learning is a funny thing because we come armed to the teeth with information via google and the internet, but how much of that knowledge actually turns to wisdom?  Because wisdom I contend is much more about putting knowledge into action, than simply knowing answers.

However, I don’t believe your reading this article to listen to me wax philosophic about knowledge and wisdom, you want to find out how you can instantly get stronger.  Your goal might be to deadlift a Mac Truck, or bench press a volkswagen, but the distinction between knowledge and wisdom is an important one.

The reason is, I can list these two simple hacks to make you stronger, and you can know the answer of how to improve your lifts, but without actually putting them into action they don’t mean didley-squat.  (It’s only a bonus that I’ve made a Star Wars reference to illustrate them!).

#1 Confidence

You’ve seen it before, confidence that is.  For a prime example check out Ronnie Coleman below, arguably one of the best bodybuilders of all time.

The phrase “lightweight” is an example of it for Ronnie.

It doesn’t mean you psyche yourself and scream, yell, and sniff ammonia caps (you don’t’ want to be that guy), but you get ready for a tough set or PR by setting your mind on the task at hand without any other distractions.

You have to be confident that when you walk up to or slide under that bar and start to crush it with your grip, you know that you know that you know the only acceptable outcome is success.

#2 Visualization

This can tie pretty intimately to number one.

Visualization, as I’ve started practicing it, before tough sets usually increases my confidence before a lift.  Many pro and olympic athletes use visualization to increase success in their respective sports, and if it’s good enough for them it’s good enough for me.

Before you un-rack the weight, take a few seconds and play a tape in your mind of every step of the set or lift attempt.  Start by stepping up to the bar, gripping it and feeling the iron in your hands, imagine yourself getting into optimal positioning, and go through your entire setup.

Then continue through the set or attempt in your mind, each and every rep, and when you finish your set conjure up the same feelings you would have if you actually succeeded.

#3 Whole Body Tightness

I’m sure at this point some of you reading may be under the impression that I sit in the corner of the gym in the lotus position before I lift. Far from it.  I actually do lift heavy things, and one of the concepts that I feel many trainees fail to address is whole body tightness or stiffness.

Getting tight is an easy way to instantly add more weight to the bar.  Tony’s talked a lot about things like irradiation and the importance of gripping the bar hard, by adding the same advice to the rest of the body you can likely slip a few more pounds on the bar during your next training session.

Note from TG:  here’s a video I shot for BodyBuilding.com which helps explain how engaging the lats – and gaining more TENSION – can have profound effects on deadlift performance.

Note from TG (continued…sorry I’m hijacking your article Ian): The same idea or principle can be applied to any lift, but it fits perfectly with the “big three” (deadlift, squat, bench press).

Bringing the conversation to the squat, one major mistake I see a lot of people make is how they approach the bar and set-up.  Many will just haphazardly approach the bar without any intent or care in the world as if they’re Dorothy skipping down the yellow-brick road, duck under, un-rack the weight, and then perform their set.

Major, major mistake.

How you set-up for a lift is going to make or break the set.  Always. No Discussion.

Don’t you roll your eyes at me mister!!  I’ll send you up to your room with no supper. I’ll do it!

For a better idea of what I mean, check out the video below on how I coach someone to set-up to squat properly.  The theme is TENSION!

It’s uncanny how surprised people are with how much more weight they can handle once they understand and grasp the concept of tension. It will take some tinkering around, but it’s not at all uncommon for people to add 10-25 lbs to their lift in one session.

About the Author

Ian is a Fitness Professional that has been working in and around the St. Louis area for the last 10 years or so.  Most days you’ll find him at the gym or spending time with his family.  He has worked with people from all walks of life and is passionate about helping regular people reach their fitness goals.  You can read more about him at his blog  or you can find him at his Facebook page HERE.

About the Author Who Hijacked the Author’s Article

Tony trains people, and writes stuff.  Outside of his cat, Dagny, he’s obsessed with Matt Damon, Star Wars (obviously), and cheese.  God, he loves cheese.

CategoriesMotivational personal training

Finding Your Niche as a Trainer or Coach

Not to rub it in or anything, but as I type these words I’m sitting poolside here in the Dominican Republic.

I’m on vacation!!!!

And while yes, I snaked away for a little bit to hop on the internet for a few minutes…….it’s all good, because Lisa is currently enjoying a cocktail…..;o)

We arrived here this past Saturday afternoon, and since then it’s been nothing but beach, pool, naps, and lots of delicious local delicacies (that is: if you consider an all-you-can-eat-ice-cream-buffet a delicacy.)  Holla!

It’s been an amazing trip so far. Every morning Lisa and I have been getting up early to move around a little – this morning it was sprints on the beach (the old men walking around in their Speedos were big fans of Lisa) – and the rest of our days are spent doing whatever the heck we want.  Hitting up the buffet, going for walks, reading on the beach or poolside, and people watching.  OMG – the people watching is EPIC.

Life is hard.

Nevertheless, I planned a head beforehand, and made sure I was still going to be able to provide some content while I was away.  Ie:  I bribed a few friends to fill in while I was away…..

Today I have a guest post Michael Anderson.

Enjoy!

I know that this post won’t apply to everyone who reads Tony’s blog, and that’s ok.

I know there are a TON of trainers and coaches (both new and seasoned) who read this blog for insight into training, exercise and maybe one of roughly seven million adorable picture of Dagny sleeping that Tony has saved on his computer.

Note from TG:  Well, since you asked……..

My topic today is going to be aimed at those new fitness professionals; I want to talk a little bit about how to “find your way” in this crazy world we call Fitness.

I found this industry a little bit late; I went back to school for Exercise and Health Science at 25 and just knew that I wanted to work with pro athletes.

I couldn’t see myself doing anything besides working with the Celtics and training Paul Pierce. Then, I moved on to thinking that the University setting was where I wanted to be; there’d be nothing cooler than being in a college weight room all day.

I’ve worked with athletes at every level (Olympic -> little kids) as well as every variety of general population client in multiple settings (even a gasp CrossFit gym), so I think I’ve developed some insights that will help you out.

Professional Sports

This is where everyone thinks they want to go, which is why it kind of sucks. You’ve got a thousand people applying for the same assistant strength coach job with a pro team, so they will take whoever is willing to work for the least amount of money.

 

If you’re actually able to get that job, you’re following whatever program the head coach is writing or you’re over-seeing the veterans while they do what they “know” is best for them after years of weight training.

Head coach jobs don’t open up very often, so you end up being an assistant or associate coach for a long time.

On the awesome side, you’re working with the best of the best. You get to see how elite athletes train and how they move on a daily basis. Watching this sort of thing gives you an amazing insight into what great movement looks like and what sort of training works with athletes of this caliber.

I’ve been consistently surprised at what athletes of this caliber are actually doing (right or wrong) in the weight room.

College Athletics

I spent a year at Boston University Strength and Conditioning, and loved it.

I got to be around high level athletes on a daily basis and worked with a really strong group of coaches. The athletes we had there didn’t have the entitled sense of “I’ve made it”, even the Olympians we had in the gym.

These are athletes who come in to work hard and understand what strength and conditioning can bring them.

You also have a ton of “touches” with athletes so you have space to experiment and see what works with different athletes at different times of the year; some of the coolest new research comes from college strength and conditioning.

The downside is the amount of red tape you deal with in the college setting (rules, regulations, sport coaches, sports med, blah blah) and the limited amount of time you actually end up seeing these athletes in the weight room.  Like pro sports, the money isn’t fantastic because everyone wants to work there, and the room for growth can be limited because people don’t vacate their jobs very often.

High School Sports

This can be a really cool position to hold, but tough to find.

There’s not a ton of money in most high schools, so you have to tailor your search. A lot of high schools don’t even have real weight rooms, so finding a job is tough. The ones that do, though, can be really rewarding and fun places to work.

My buddy went to a local private school with one of the best-equipped weight rooms anyone has ever seen, with a powerlifting team and a coach who uses the Westside Barbell system with fantastic success.

For most people this wouldn’t constitute a full-time job, but would make a great addition another coaching/training position. One of the downsides is that you get high school athletes and end up spending a lot of time teaching the basics over and over, and all the athletes end up leaving you before you get to see them at their best.

Private Facility

I currently work in a private training facility (THIS ONE) and it’s pretty cool.

We work primarily with post grad (prep year) and high school athletes and see a lot of regional kids after school.

Being in a private facility allows you to do whatever kind of training you want with the athletes and you don’t have to adhere to the rules/regulations of a college or a pro team. It also allows you to reach a broader range of people then you do in any other setting; you can get pro athletes, semi-pro, recreational, high school and just normal general population people all training together under one roof.

The downside, as the CP guys would attest to, is that it is a business at the end of the day.

You have to be sure enough that you’re as good as you say you are and then worry about where to get the clients from.

To open a private facility takes time, patience and money. Getting a job in one means you have to be really good. These places run off of their reputation and tend to hire very carefully. If you get to work at a good one, chances are high that you’ll get to see/work with some pretty high level athletes.

CrossFit Gym

Yeah, I’m including this too. Deal with it.

One of my best friends runs a CrossFit gym and I’ve coached some classes for him and loved it.

I wrote a blog post (HERE) on my own site about the direction that I feel CrossFit is headed.

While there are still very “CrossFit-y” gyms out there, there are quite a few headed in a much more traditional strength and conditioning direction.

Working in the right CrossFit gym is sort of a “best of both worlds” scenario: you get access to all of the fun toys that hardcore strength gyms have, but you get to work with gen pop clients that will be really grateful for the help you’re giving them.

When you’re doing this day in and day out for years, you come to really appreciate what it means to change someone’s life and have them be grateful for it. One of the other good things is that CF gyms tend to pay full-time coaches a little bit better than other gyms do.

The downside is that the market is so saturated that it’s tough to separate yourself from the herd; which is something I think will change soon. You also can’t stray too far from the CrossFit brand because that is what will bring people into the door in the first place. But if you know a CrossFit gym with good programming and coaches that you trust, it’s a pretty cool place to work.

Commercial Gyms

We have all done it.

Regular ol’ gyms are where you need to cut your teeth a little bit in this industry.

I personally learned a TON about myself, my style of training and how to get people to understand what they need to do to achieve their goals.

You can talk at someone till Tony pulls 600, but if you can’t make them understand then it’s not worth squat.

It can either suck or be awesome, depending on the gym that you’re in. It’s become more and more common to have big commercial gyms that have a room full of fun toys, but still have stairmasters and arc trainers out front.

In a facility like this, I could have a solid little career.

In a place where you’re not allowed to deadlift or make noise or have fun, it’s a little bit tougher.

At the end of the day, being in a place like this comes down to who your co-workers are and whom you’re training. I was lucky during my commercial gym career: I had some amazing co-workers and I trained some really fantastic people with whom I had great success. Don’t count out commercial gyms, there are some good ones out there.

Conclusion

There’s no perfect situation for anybody, that’s why we have all these options. In my humble opinion, I’d say that the most important factors you should consider when finding your place in this industry is your co-workers and clients.

Don’t ever catch yourself thinking that you’re “too good” to work with normal Joes or that it’s beneath you or you’ll spend a lot of time trying to get somewhere that you might not even like.

Have a great day and go lift some heavy shit!

Author’s Bio

I was an asshat and forgot to ask Mike to send his updated bio.  Until he does you can reach him with any questions, comments or notes of affection at [email protected]. You can also visit his website:  http://commercialgymtrainer.blogspot.com/

CategoriesMotivational

My Five Most Influential Books (

Today’s post really has nothing to do with fitness – at least not directly anyways. Call me crazy, but I don’t feel I need to be some fitness RoboCop* where all I do is write about strength curve continuums, muscular imbalances, protein to carb ratios, and/or deadlifts.

I do have a life outside of the gym. But dammit, I do love me some deadlifts!

For those who need their daily “fix” or crumb of insightful fitness knowledge, however: go lift something heavy today; eat more kale; drink more water; perform some hip mobility drills to unglue those hips; do some hill sprints.  And, for the love of god, stop “squatting” your kettlebell swings.

There you go.  You’re welcome.

* =  I’m referring the the 1987, Peter Weller version here.  Not the POS version that just came out a few weeks ago.  

It’s been stated that, on average, you’re the aggregate “sum” of the 4-5 people that you hang out with or spend the most time with the most.

As a kid growing up in middle-of-nowhere-central-New York my “posse” was my bike, a baseball, any baseball field, Luke Skywalker, my best (human) friend, Joe, and my best (overall) friend, my dog, Daisy.

Some would look at that list and say that I lived a lonely childhood.  I guess in some ways I did. My hometown was (and is) small.  To this day it still doesn’t have one traffic light, and the closest fast-food chain is about ten miles away. I lived out in the “country,” several miles outside the main village – which might as well have been an entire continent as a kid – so I didn’t have easy “access” to friends or playmates.

I spent a lot of time alone.

I spent a lot of time in my bedroom playing with my GI Joe and He-Man action figures, playing Nintendo here and there, as well as organizing my baseball card albums.

Then again, the internet didn’t exist then, and I was perfectly content going for a long bike ride, shooting some hoops, “playing army,” exploring with my dog, or hitting a baseball back and forth in the side yard.

You could literally see patches in the yard where I wore down all the grass, and if the sun beat down juuuuuuust right, an endless trek of footprints reminiscent of Bilbo Baggins.

Once I hit college, and was lucky enough to call myself a student-athlete, the people I hung out with the most were my baseball teammates.  I loved those guys.

Even then I was still sort of a loner and rather than play beer pong and head out to the dance clubs, I’d opt to spend my Friday nights at home doing endless crunches and sit-ups while watching Beverly Hills 90210 and Party of Five re-runs.

You can only imagine how much of a hit I was with the ladies back in the day!

And now, as an adult, while I’m truly lucky to have a supporting network of friends, family, and Lisa that I hold dear, in addition to the luxury of having people like Eric Cressey, Mike Robertson, Bret Contreras, Ben Bruno, Joe Dowdell, Nia Shanks, Jen Sinkler, and many, many other exceptional fitness professionals on speed dial, the people, or better yet, the things that I feel “mold” or define me the best are……

……Books

My friend and colleague, Mark Fisher of Mark Fisher Fitness, stated recently that “Since the summer of 2010, I’ve tried to read at least two books a week. Many weeks I’ve managed three, and of course some weeks I’ve barely been able to read. But I do keep at it. I genuinely believe consistent ongoing education is the common denominator of high achievers.” 

I couldn’t agree more.

Recently I received an email asking me what FIVE books have most influenced me throughout my life?  Like, whoa!  Talk about a daunting, mindf*** of a question!

And not just training books or books related to my field, either, of which are many….

Science and Practice of Strength Training, Facts and Fallacies of Fitness (Mel Siff), Athletic Body in Balance, Functional Training for Sport, Ultimate Back Fitness and Performance, to name a few.

Note: For those interested, you can go HERE to see an extensive list of some of my favorite and most influential “fitness” reads.

But rather, which books helped shape my life or altered my way of thinking in some fashion?

I can’t say that what follows is a deep or insightful Deepak Chopra’esq commentary on why I choose these books. All I can offer is that I just like them, and they struck a chord with me for whatever reason.

Catcher in the Rye

I know, I know – this choice comes across as very cliche and borderline bourgeoisie. I might as well be rolling down my car window and asking for some Grey Poupon as I type this.

I didn’t choose this book because I somehow “connected” with JD Salinger’s protagonist hero Holden Caulfield.

Speaking candidly, the reason why I choose to read this book in the first place was because 1) I wanted to feel grown up and read something other than Sports Illustrated for a change and 2) it was skinny and didn’t look intimidating.

In other words: I knew I wanted to jump into reading some literature, but I also took one look at War and Peace and said “fuck that! I’m touching that with a ten foot pole.”

Funnily enough – well, at the time it wasn’t funny – what attracted me to this book in the first place was a break-up.  My girlfriend at the time (circa 2002) broke up with me, and in between days of  work (which was at a gym), going to the gym (to workout), and watching countless episodes of Queer Eye for the Straight Guy (hey, don’t judge!  It was a dark time.) I came across the Modern Library’s 100 Best Novels.

I decided that summer I was going to make better use of my time and put a dent in that list.  I started with Catcher in the Rye and before I knew it, I had read like 10-15 novels off that list in less than a year.

I read in my house (when it was cold); I read outside my house, on the front steps (when it was warm); I read at the bookstore (my home away from home); and I even read on park benches.

And so, in my mid-20s (better late than never!), I became an avid reader.  It’s a trend that I still carry with me in my, ahem, late 30s.

I don’t read as much literature now as I did back then, but I do still enjoy reading fiction, and am usually juggling between that, a non-fiction book, as well as something related to my field simultaneously.  It’s not uncommon for me to be reading 2-4 books at once.

But this book is where it started.

Starting Strength

I can’t include a list of “books I love” without referencing at least one in my chosen field – strength and conditioning.

This book, written by strength coach Mark Rippetoe, is universally recognized as one of the seminal books within the fitness community.  No other book is able to equally satiate the fitness nerds out there who want to get into the nitty-gritty details of exercise physiology and read big, smart-looking words, while concurrently be “accessible” to the general public than this one.

I remember when I read the first edition it blew my mind.  What makes it so great is its simplicity.  Not so much in the topics covered – the squat, bench press, deadlift, and clean – but the fact that that’s ALL it covered.

There were no smoke-n-mirrors involved.  No bullshit.

You want to get stronger and look like a brick-shit-house (or coach people who want to get stronger and look like brick-shit-houses), you need to get really good at the squat, bench press, deadlift, and clean.

[I believe in future editions, the Military Press was added].

Simply put, what makes this book legendary is that it forces people to understand, respect! the notion that the “big rocks” matter.

Get rid of the fluff.

Wash, rinse, and repeat.

Moreover, and to follow suit with what strength coach Jim Wendler had to say on the matter, think of how long people have been writing about lifting weights.  Hint:  it’ been a long time.  It wasn’t until Starting Strength was released – back in 2005 – where people started to “get it.”

That’s saying a lot about a book.

The Kid Who Only Hit Homers

As I noted earlier, I wasn’t an avid reader until my mid-20s. But that’s not to say I didn’t immerse myself into a handful books in my younger years.  I think I read every Choose Your Own Adventure book there was.  And Encyclopedia Brown was a personal idol of mine. Too, there was one another author  – a local author!  Central New York in the house! – who’s books were a personal favorite:  Matt Christopher.

And it should come as no surprise, given I was kid obsessed with baseball, that my favorite Matt Christopher story was The Kid Who Only Hit Homers.

Outside of finding my step-dads stash of nudie mags (sorry Mom), as a twelve year old, if there was ever going to be a book who’s title would give me an instant boner, it was this one.

I mean, come on!  A book who’s sole premise was a kid who hit nothing but home runs!?!?  The only thing cooler would be a book based around a kid finding out his long-lost uncle was Han Solo.

Nevertheless, no one book stands out in my memory as something I cherished more than this one.  And that’s why it makes the list.

The Tipping Point

Anyone who’s familiar with Malcolm Gladwell’s writing knows it’s infectious.  I liken it to taking crack.

Full Disclosure:  I’ve never taken crack.

While Gladwell does have his fair share of detractors, it’s hard to dismiss the notion he’s a wonderful and talented storyteller.

I picked up The Tipping Point by chance when I was living in Connecticut back in 2006.  I was in the local Borders – yes, that Borders. The one that no longer exists – hanging out in the cafe when I started paging through this book.

I started reading, and before I knew it I was on page 50.  I ended up buying the book on the spot and immediately drove home and read more.  It didn’t take me long to finish it, and by then I knew I was hooked on the topic of Behavioral Economics.

This book in particular is about why certain ideas flourish (Pet Rock anyone???), and why others fizzle.

Behavioral economics in general, though, is about people and why they do the things they do (as well as why the choose not to do certain things).

As a personal trainer and strength coach I find this sort of thing fascinating.  People know better than to go home at night and crush a bag of Doritos.  They know that that’s not healthy or going to help them lose a few inches off their waistline.

But they do it anyways.  Why?

It has nothing to do with knowledge.  Like I said, most things as it pertains to fitness isn’t rocket science and people generally know better.

In actuality, it has everything to do with behavior.

Half of my job is trying to convince, educate, and/or “trick” people into doing what I feel will get them to where they want to be.

Arming myself with a little ammunition on the psychology behind people’s actions and why they choose to do certain things is only going to help me better do my job.

Other authors which fall into this genre would be Dan Ariely (Predictably Irrational), Chip and Dan Heath (Made to Stick, Switch, Decisive), and  Dr. Robert Cialdini (Yes!)

A Heartbreaking Work of Staggering Genius

Those familiar with author Dave Eggers are very familiar with his memoir which helped make him a household name.

I can’t say with certainly why I love this book so much, why I consider it a game-changer, or why I feel it’s helped mold who I am.

I didn’t suddenly lose my parents in a car accident only to be left to put my own life on hold in order to raise my younger brother.

That’s more of less what the memoir is about.

I guess it just comes down to the writing.  It’s beautiful. And equal parts real, frustrated, humorous, engaging, angry, and entertaining.

I don’t know:  as a writer myself I’m often drawn to stupid things like how certain words are used, how sentences are structured (how the fuck did they pull that off!?!?!), and just the general cadence of good prose. It’s awesome.  And dare I say, sexy!

I find reading other’s words helps me, in some form or another, become a better writer.  And, too, there’s always a pinch of jealousy in the mix.  But I think every writer can commiserate with that.

I read certain books (like this one), or articles, or blogs, and often think to myself………man, I suck donkey balls.  I’ll never be that good.

But if I’m honest with myself, I know deep down that that feeling is normal. I think.  The more books I read on the topic of writing – Dani Shapiro’s Still Writing is a current favorite of mine – the more I accept that it’s okay to feel jealous, and that other writers feel the the exact same way. I think.

And that’s cool, because in the end it’s about finding inspiration in any way you can.

Right?

I’d love to see everyone else chime in below.  What are some books that have influenced you?